AppBreakup

Beacons vs Linktree

Updated October 2026 · AppBreakup editorial

Beacons logo

Beacons

A link-in-bio and creator store with a media kit, email marketing and AI tools.

Free plan + paid
Linktree logo

Linktree

The best-known link-in-bio tool: one simple page that holds all your links for social profiles.

Free plan + paid

The short answer

Linktree is the better pick for creators and small brands who want a familiar, quick link-in-bio page with unlimited links for free. Beacons is the better pick for creators who want to sell products, send email and keep a media kit from the same page. The main difference is scope: Linktree centres on the link page, Beacons on running a creator business.

Beacons or Linktree: our take

Linktree popularised the link-in-bio page: one linktr.ee page with buttons for your site, videos, music, shop and newsletter, placed in the single link slot on Instagram or TikTok. It has added embeds, link scheduling, email and SMS sign-up collection, digital product sales, affiliate links, QR codes and analytics, but the page itself remains the core product. Beacons also starts with a bio page, then builds a broader toolkit around it: a store for digital products, courses, memberships and coaching, email campaigns, Instagram auto-DM replies, AI writing tools and a media kit that updates follower stats daily for brand deals.

Both have useful free plans. Linktree's includes unlimited links, core appearance options and basic analytics; paid Starter, Pro and Premium plans add customisation, branding removal, scheduling, deeper insights and lower seller fees, with prices that vary by region. Beacons' free plan costs $0 and includes a customisable page, unlimited digital products and the media kit, but takes a 9% seller fee and limits email sends. Its Creator plan is $100 a year ($10 monthly), and Creator Plus drops seller fees to 0%.

Both work on the web with iOS and Android apps. Linktree's familiarity is a real advantage, since audiences recognise its pages, though free pages look alike and carry branding. Beacons packs in more tools, which can feel cluttered if you only need a list of links.

If you want a clean list of links that takes minutes to set up, Linktree is the simpler choice. If you sell digital products, pitch brands or want to build an email list without paying for separate tools, Beacons covers more ground, and its paid tiers make sense once sales volume makes the seller fee noticeable.

Which should you pick?

Choose Beacons if…

  • Creators who want links, a store, email and a media kit in one free-to-start platform
  • Store, email and media kit alongside the bio link
  • Generous free plan

Choose Linktree if…

  • Creators and small brands who want a quick, familiar link-in-bio page
  • Familiar to audiences and quick to set up
  • Free plan with unlimited links

About each app

What is Beacons?

Beacons is an all-in-one creator platform built around a link-in-bio page. As well as links and embeds, it lets creators sell digital products, courses, memberships and coaching from the same page, create affiliate links, send email campaigns to their audience and publish a media kit that updates automatically with follower stats for brand deals. Instagram auto-DM replies and real-time analytics help convert followers. AI credits power tools that write product descriptions, captions and emails. The free plan includes a customisable link in bio, a store for unlimited digital products and a media kit, but takes a seller fee on sales and limits email sends. Paid Creator, Creator Plus and Creator Max tiers add custom domains, more AI credits and email sends, and lower or remove seller fees, with two months free on annual billing. It works on the web with iOS and Android apps. The many tools can feel cluttered for people who just want a list of links.

What is Linktree?

Linktree popularised the link-in-bio page. You get a single linktr.ee page with buttons for your website, videos, music, shop, newsletter and anything else, which you put in the one link slot on Instagram, TikTok and other profiles. It has since grown into a small creator platform: embeds for music, video and social posts, link scheduling, email and SMS sign-up collection, selling digital products and affiliate links, a shop for products, QR codes and analytics on clicks and visitors. The free plan includes unlimited links, core appearance options and basic analytics, which is all many people need. Paid Starter, Pro and Premium plans add deeper customisation, removing the Linktree branding, scheduling, detailed insights and lower seller fees, with discounts for annual billing; prices vary by region. It works on the web with iOS and Android apps. Free pages look similar to each other, and selling through it carries fees on lower tiers.

Side by side

AttributeBeaconsLinktree
PricingFree plan + paidFree plan + paid
Open sourceNoNo
Self-hostableNoNo
PlatformsWeb, iOS, AndroidWeb, iOS, Android
Best forCreators who want links, a store, email and a media kit in one free-to-start platformCreators and small brands who want a quick, familiar link-in-bio page
StatusActiveActive

Beacons vs Linktree pricing

Beacons: free plan + paid

  • Free plan: $0/month source
  • Free plan seller fee: 9% source
  • Creator plan: $100/year ($10 monthly) source
Beacons pricing page

Linktree: free plan + paid

We couldn't verify Linktree's plan details on its own site yet, so we don't list them.

Linktree pricing page

Platforms

PlatformBeaconsLinktree
Web
iOS
Android

Beacons facts

5 of 5 verified
Free plan
$0/month
Checked Oct 25, 2026beacons.ai(opens source in a new tab)
“')"> Monthly ')"> Free Build and customize Free forever $0 /month”
Free plan seller fee
9%
Checked Oct 25, 2026beacons.ai(opens source in a new tab)
“Create affiliate links 9% seller fees”
Creator plan
$100/year ($10 monthly)
Checked Oct 25, 2026beacons.ai(opens source in a new tab)
“Creator Claim your brand Upgrade $100 billed annually $8.33 /mo $10”
Creator Plus
0% seller fees
Checked Oct 25, 2026beacons.ai(opens source in a new tab)
“Unlimited daily AI credits 0% seller fees”
Media kit
Daily-updating
Checked Oct 25, 2026beacons.ai(opens source in a new tab)
“Daily-updating media kit”

Linktree facts

0 of 0 verified

No sourced facts yet.

Pros and cons of Beacons

  • Store, email and media kit alongside the bio link
  • Generous free plan
  • Seller fees drop to 0% on higher tiers
  • 9% seller fee on the free plan
  • Cluttered if you only need links
  • Top tiers are pricey
More Beacons alternatives

Pros and cons of Linktree

  • Familiar to audiences and quick to set up
  • Free plan with unlimited links
  • Wide range of embeds and integrations
  • Free pages look generic and carry branding
  • Seller fees on lower tiers
  • Customisation and insights mostly on paid plans
More Linktree alternatives

Other apps to consider

  • Stan logo
    Stan

    Instead of Beacons

    Focused on selling with no transaction fees, for a flat monthly price.

  • Campsite.bio logo
    Campsite.bio

    Instead of Beacons

    Cleaner bio links with strong analytics at a low price.

  • Taplink logo
    Taplink

    Instead of Beacons

    Bio pages with forms and payments, popular outside the US.

  • LinkStack logo
    LinkStack

    Instead of Linktree

    Open-source and self-hosted, so you own the page and data.

  • Milkshake logo
    Milkshake

    Instead of Linktree

    Swipeable mini-website built from your phone.

  • Carrd logo
    Carrd

    Instead of Linktree

    A full one-page website for when a list of buttons isn't enough.

Beacons vs Linktree: common questions

Is Beacons better than Linktree?

Linktree is the better pick for creators and small brands who want a familiar, quick link-in-bio page with unlimited links for free. Beacons is the better pick for creators who want to sell products, send email and keep a media kit from the same page. The main difference is scope: Linktree centres on the link page, Beacons on running a creator business.

Is Beacons free?

Beacons has a free plan, with paid plans for more features. See its verified pricing facts above for current limits.

Is Linktree free?

Linktree has a free plan, with paid plans for more features. See its verified pricing facts above for current limits.

Is Beacons or Linktree open source?

Neither is open source.

Which platforms do Beacons and Linktree support?

Beacons: Web, iOS and Android. Linktree: Web, iOS and Android.