Rebrandly alternatives: 5 apps ranked by verified data

Facts checked Oct 25, 2026AppBreakup editorialHow we rank

Common reasons people leave Rebrandly: free plan QR codes are watermarked, and higher tiers get expensive. We ranked 5 alternatives by how directly each one replaces Rebrandly, then by reviews, real visits and how recently each app's facts were checked against its own website. Bitly currently ranks first.

Quick comparison

#	App	Pricing	Open source	Platforms	Verified facts	Score
1	Dub	Free plan + paid	Yes	Web, Self-hosted	5 of 5	59.6
2	Shlink	Open source	Yes	Self-hosted, Web	5 of 5	57.2

1. DubTop pick
Best for: Startups and growth teams that want short links tied to conversions, with an open codebase
Free plan + paidOpen sourceSelf-hostableWeb, Self-hosted
59.6
score / 100
Why switch from Rebrandly
Open-source alternative with conversion tracking and a modern API.
Pros
Open source with a self-hosting guide
Conversion tracking and attribution
Modern API, SDKs and webhooks
Free plan to start
Cons
Self-hosting depends on several third-party services
Conversion features only on higher plans
More platform than casual users need
Visit Dub Details and reviews
How this score is calculated
Editorial fit ×0.377
Reviews ×0.363
Clicks (90 days) ×0.150
Freshness ×0.1585
Votes ×0.150
0 counted reviews, 0 up and 0 down votes. Full formula
Is Dub a good Rebrandly alternative?
Verified facts
5 of 5 verified
Free plan
$0 forever
Checked Oct 25, 2026dub.co(opens source in a new tab)
Pro plan
$30/month
Checked Oct 25, 2026dub.co(opens source in a new tab)
Free trial
14 days
Checked Oct 25, 2026dub.co(opens source in a new tab)
License
AGPL-3.0 (core)
Checked Oct 25, 2026github.com(opens source in a new tab)
Self-hosting
Documented
Checked Oct 25, 2026dub.co(opens source in a new tab)
2. Shlink
Best for: Developers who want branded short links on their own servers with a good API
Open sourceSelf-hostableSelf-hosted, Web
57.2
score / 100
Why switch from Rebrandly
Self-host your branded short links with no per-link pricing.
Pros
Free and MIT-licensed
Docker image for easy deployment
REST API, CLI and web client
Multiple domains per instance
Cons
You run and maintain the server
No managed hosted version
Analytics simpler than commercial tools
Visit Shlink Details and reviews
How this score is calculated
Editorial fit ×0.369
Reviews ×0.363
Clicks (90 days) ×0.150
Freshness ×0.1585
Votes ×0.150
0 counted reviews, 0 up and 0 down votes. Full formula
Is Shlink a good Rebrandly alternative?
Verified facts
5 of 5 verified
License
MIT
Checked Oct 25, 2026github.com(opens source in a new tab)
Self-hosting
Dist file or Docker image
Checked Oct 25, 2026shlink.io(opens source in a new tab)
Interfaces
REST API and CLI
Checked Oct 25, 2026shlink.io(opens source in a new tab)
Web client
Progressive web app
Checked Oct 25, 2026shlink.io(opens source in a new tab)
Visit stats
Anonymised with geolocation
Checked Oct 25, 2026shlink.io(opens source in a new tab)

The best Rebrandly alternative for…

The highest-ranked app in this list for each need.

Best Rebrandly alternative for most people

Bitly

The best-known brand, with a larger QR code and enterprise feature set.

Best Rebrandly alternative for a free option

Shlink

Self-host your branded short links with no per-link pricing.

Best Rebrandly alternative for a free plan you can upgrade

Short.io

Similar branded-domain focus at lower prices, with a free tier.

Best Rebrandly alternative for open source

Dub

Open-source alternative with conversion tracking and a modern API.

Best Rebrandly alternative for self-hosting

Dub

Open-source alternative with conversion tracking and a modern API.

Best Rebrandly alternative for iPhone and Android

Bitly

The best-known brand, with a larger QR code and enterprise feature set.

Best Rebrandly alternative for working in the browser

Linkly

Branded links with retargeting pixels at a lower entry price.

Rebrandly alternatives: common questions

What is the best alternative to Rebrandly?

Bitly ranks first right now. The best-known brand, with a larger QR code and enterprise feature set. Short.io and Dub follow it in our ranking.

Is there a free alternative to Rebrandly?

Yes. Bitly (free plan + paid), Short.io (free plan + paid), Dub (free plan + paid) and Shlink (open source) have a free option. Check each app's verified facts for current plan limits.

Is there an open-source alternative to Rebrandly?

Yes: Dub and Shlink. Dub and Shlink can also be self-hosted.

Why do people switch from Rebrandly?

The complaints we hear most: free plan QR codes are watermarked; higher tiers get expensive; more than casual users need.

How is this list ranked?

Every app is scored with the same published formula: how directly it replaces Rebrandly, reviews (weighted by verification), visits from AppBreakup, how recently its facts were checked against its own website, and reader votes.