Google Trends
Free Google tool that charts relative search interest over time and by location.
- Verified facts
- 4 of 4
- Alternatives ranked
- 5
- Approved reviews
- 0
- Visits sent from here
- 0
About Google Trends
Google Trends shows how interest in a search term or topic changes over time, using an anonymised, sampled set of real Google searches. Instead of raw search volumes it gives a 0 to 100 index relative to all searches in that time and place, which makes it good for comparing terms, spotting seasonality and checking whether a topic is rising or fading. You can break results down by country, region or city, compare up to five terms, filter by category or by YouTube, News, Images and Shopping search, and see related rising queries. A Trending Now page lists topics spiking in the past day. Marketers, journalists and researchers use it free with no account. It does not give absolute keyword volumes or competition data, low-volume terms show as zero, and the data includes statistical noise, so it complements rather than replaces paid keyword tools.
Best for: Marketers and journalists checking seasonality and whether a topic is rising.
Pros and cons
What works
- Free with no account needed
- Breakdowns down to city level and by search type
- Real-time Trending Now view of spiking searches
Why people leave
- Relative 0–100 index only, no absolute search volumes
- Low-volume terms show as zero
- Sampled data includes deliberate statistical noise
Top Google Trends alternatives
See all 5- 1
AnswerThePublic78.2Shows the questions people actually search around a topic, built from autocomplete data.
- 2
Semrush76.8Paid suite with real keyword volumes, difficulty scores and competitor data.
- 3
Keywords Everywhere74.3Adds absolute search volumes and trend charts right inside Google results.
- 4
Keyword Tool67.0Generates long-tail keyword ideas from Google, YouTube, Amazon and other autocompletes.
- 5
Similarweb57.2Measures traffic and trends for whole sites and markets, not just search terms.
Why people left Google Trends
In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.
No switching stories yet. If you moved away from Google Trends, review the app you switched to and tell us why.
Reviews
No approved reviews yet. How we verify reviewers
Write a review of Google Trends
Google Trends: common questions
Is Google Trends free?
Yes, Google Trends is free to use.
Is Google Trends open source?
No, Google Trends is not open source.
What platforms does Google Trends run on?
Google Trends is available for Web.
What are the best alternatives to Google Trends?
The highest-ranked Google Trends alternatives right now are AnswerThePublic, Semrush and Keywords Everywhere. See the full ranked list for pricing, platforms and verified facts.