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Bitly logo

Bitly pricing

Bitly has a free plan and paid plans. Core plan: $10/month billed annually. Free plan: 5 links/month, with ads.

Free plan + paidPrices last checked Oct 29, 2026
Official pricing page

Bitly plans and prices

Every line links to the page it came from. Prices are what Bitly publishes; taxes, currency and regional pricing can change what you pay.

Bitly pricing facts

4 of 4 verified
Free plan
5 links/month, with ads
Checked Oct 29, 2026bitly.com(opens source in a new tab)
“Pay annually Pay Monthly Save up to 34% with our annual plans Free With Ads Try it out for free $ 0 /month Get Started What's included: 2 QR Codes/month 5 links/month”
Core plan
$10/month billed annually
Checked Oct 29, 2026bitly.com(opens source in a new tab)
“Core Unlock powerful data Annual Only $ 10 /month Annual charge of $120”
Growth plan
$29/month billed annually
Checked Oct 29, 2026bitly.com(opens source in a new tab)
“Growth Recommended Create memorable brand experiences $ 29 /month Annual charge of $348”
Premium plan
$199/month billed annually
Checked Oct 29, 2026bitly.com(opens source in a new tab)
“Premium Scale your connections $ 199 /month Annual charge of $2,388”

Bitly alternatives by price

Starting prices from each app's own site, ranked by our alternatives score.

AppPricingPriceFree plan
Rebrandly logoRebrandlyFree plan + paid—Yes
Short.io logoShort.ioFree plan + paid$5/month5 custom domains, 1,000 branded links
Dub logoDubFree plan + paid—$0 forever
YOURLS logoYOURLSOpen source——
TinyURL logoTinyURLFree plan + paid——
T.LY logoT.LYFree plan + paid——

See all 6 Bitly alternatives

Bitly pricing: common questions

Is Bitly free?

Bitly has a free plan: 5 links/month, with ads. Paid plans add more.

How much does Bitly cost?

Core plan: $10/month billed annually, according to bitly.com (checked Oct 29, 2026). Prices can vary by country and billing period.

What are free alternatives to Bitly?

Free or freemium alternatives include Rebrandly, Short.io, Dub and YOURLS. Open-source options: Dub and YOURLS.