Blogger
Google's long-running free blogging service, with blogspot.com addresses and AdSense built in.
- Verified facts
- 3 of 3
- Alternatives ranked
- 6
- Approved reviews
- 0
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About Blogger
Blogger is Google's hosted blogging platform, one of the oldest still running. You sign in with a Google account, pick a template, and publish posts and pages on a free blogspot.com address, or point a custom domain at the blog. Posts, images and comments are stored with Google, and the editor is simple enough for people who have never run a website. Money can come in through Google AdSense ads placed on the blog, and there is basic built-in traffic analytics plus a hook for Google Analytics. It suits hobby bloggers, small clubs and anyone who wants a free blog with no hosting to manage. Compared with WordPress.com, Ghost or Substack, it has far fewer themes, no paid subscriptions or email newsletter features, and development has been slow for years. The service itself costs nothing; you only pay if you buy a custom domain. It runs in the browser.
Best for: Hobby bloggers who want a free, ad-supported blog with zero hosting or setup.
Pros and cons
What works
- Completely free hosting on a blogspot.com address
- AdSense ads can be switched on to earn from posts
- Simple editor and templates that need no technical skill
Why people leave
- No paid subscriptions or newsletter emails to readers
- Small, dated template selection compared with WordPress.com or Ghost
- Few new features in recent years
Top Blogger alternatives
See all 6- 1
Substack61.8Free to start and adds email newsletters and paid subscriptions, which Blogger lacks.
- 2
Ghost59.4Modern open-source publishing with memberships and newsletters; self-host or pay for Ghost(Pro).
- 3
WordPress.com56.8Also hosted and easy to start, with far more themes, plugins on paid plans and room to grow.
- 4
Medium52.1Built-in readership and a clean reading experience, with earnings from its Partner Program instead of ads.
- 5
Tumblr50.0Free blogging with a social feed and reblogs, better for short, visual posts.
Why people left Blogger
In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.
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Reviews
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Blogger: common questions
Is Blogger free?
Yes, Blogger is free to use.
Is Blogger open source?
No, Blogger is not open source. Open-source alternatives include Ghost.
What platforms does Blogger run on?
Blogger is available for Web.
What are the best alternatives to Blogger?
The highest-ranked Blogger alternatives right now are Substack, Ghost and WordPress.com. See the full ranked list for pricing, platforms and verified facts.