Hootsuite
A veteran all-in-one platform for scheduling, social inbox, listening and team reporting.
- Verified facts
- 4 of 4
- Alternatives ranked
- 8
- Approved reviews
- 0
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About Hootsuite
Hootsuite has been around since 2008 and remains one of the best-known names in social media management. It brings publishing, a unified inbox for comments and messages, analytics, social listening and team approvals into one dashboard, and it connects to a long list of business tools through its app directory. Larger plans add competitor benchmarking, advanced listening, employee advocacy and SSO, which is why marketing departments and agencies often standardise on it. The downside is price: there is no free plan any more, entry plans sit well above simpler schedulers, and many teams only use a fraction of the features. The interface has improved but still feels busier than newer tools. Pricing is per user per month across Standard, Advanced and Enterprise tiers, with a free trial and no card required to start. It runs in the browser with iOS and Android apps. It suits teams that want one established vendor covering most social work, and that have the budget for it.
Best for: Marketing teams and agencies wanting publishing, inbox and listening from one established vendor.
Pros and cons
What works
- Covers publishing, inbox, analytics and listening in one tool
- Large app directory and integrations
- Mature approval workflows and permissions
Why people leave
- No free plan and entry pricing is high
- Busy interface with many features small teams won't use
- Best listening features sit on top tiers
Top Hootsuite alternatives
See all 8- 1
Sprout Social66.5A more polished interface and reporting, aimed at the same mid-market and enterprise teams.
- 2
Agorapulse62.6Strong inbox and reporting at a lower per-user price.
- 3
Sendible59.6Agency-focused, with unlimited users on every plan instead of per-seat pricing.
- 4
Buffer57.2Far cheaper and simpler if you mainly need scheduling.
- 5
Vista Social55.3Similar breadth of features with lower starting prices.
Why people left Hootsuite
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Hootsuite: common questions
Is Hootsuite free?
No, Hootsuite is a paid product. Starting price: $99 per month (Standard) (checked on Hootsuite's own site).
Is Hootsuite open source?
No, Hootsuite is not open source.
What platforms does Hootsuite run on?
Hootsuite is available for Web, iOS and Android.
What are the best alternatives to Hootsuite?
The highest-ranked Hootsuite alternatives right now are Sprout Social, Agorapulse and Sendible. See the full ranked list for pricing, platforms and verified facts.