Klaviyo alternatives: 6 apps ranked by verified data
Common reasons people leave Klaviyo: expensive for large lists, and overkill for non-ecommerce businesses. We ranked 6 alternatives by how directly each one replaces Klaviyo, then by reviews, real visits and how recently each app's facts were checked against its own website. Omnisend currently ranks first.
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Show all 6 alternativesThe best Klaviyo alternative for…
The highest-ranked app in this list for each need.
Best Klaviyo alternative for most people
OmnisendSimilar ecommerce flows and SMS at a lower price, with free migration.
Best Klaviyo alternative for a free plan you can upgrade
MailchimpCheaper for small stores that don't need predictive analytics.
Best Klaviyo alternative for iPhone and Android
ActiveCampaignStrong automation and CRM for businesses that sell more than products.
Best Klaviyo alternative for working in the browser
Customer.ioData-driven messaging better suited to apps and subscription products.
Klaviyo alternatives: common questions
What is the best alternative to Klaviyo?
Omnisend ranks first right now. Similar ecommerce flows and SMS at a lower price, with free migration. Mailchimp and ActiveCampaign follow it in our ranking.
Is there a free alternative to Klaviyo?
Yes. Omnisend (free plan + paid), Mailchimp (free plan + paid) and MailerLite (free plan + paid) have a free option. Check each app's verified facts for current plan limits.
Is there an open-source alternative to Klaviyo?
None of the 6 alternatives in this list is open source.
Why do people switch from Klaviyo?
The complaints we hear most: expensive for large lists; overkill for non-ecommerce businesses; steep learning curve.
How is this list ranked?
Every app is scored with the same published formula: how directly it replaces Klaviyo, reviews (weighted by verification), visits from AppBreakup, how recently its facts were checked against its own website, and reader votes.