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Qualtrics alternatives: 5 apps ranked by verified data

Facts checked Oct 25, 2026AppBreakup editorialHow we rank

Common reasons people leave Qualtrics: expensive, sales-negotiated contracts, and complex, with a real learning curve. We ranked 5 alternatives by how directly each one replaces Qualtrics, then by reviews, real visits and how recently each app's facts were checked against its own website. SurveyMonkey currently ranks first.

Quick comparison

#AppPricingOpen sourcePlatformsVerified factsScore
1SurveyMonkey logoSurveyMonkeyFree plan + paidNoWeb, iOS, Android4 of 466.5
2QuestionPro logoQuestionProFree plan + paidNoWeb, iOS, Android5 of 562.6
3SurveySparrow logoSurveySparrowFree plan + paidNoWeb, iOS, Android3 of 355.3
  1. SurveyMonkey logo

    1. SurveyMonkeyTop pick

    Best for: Businesses running regular customer, employee or market research surveys

    Free plan + paidWeb, iOS, Android

    66.5

    score / 100

    Why switch from Qualtrics

    Easier to adopt, with transparent per-user pricing.

    Pros

    • Strong survey analysis, filters and benchmarks
    • Large library of expert templates
    • Built-in research panel for buying responses

    Cons

    • Free plan is very limited
    • Per-user team pricing gets expensive
    • Less suited to general business forms and workflows
    Visit SurveyMonkey Details and reviews
    How this score is calculated
    Editorial fit ×0.3100
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is SurveyMonkey a good Qualtrics alternative?

    Verified facts

    4 of 4 verified
    Templates
    400+
    Checked Oct 25, 2026surveymonkey.com(opens source in a new tab)
    Free plan
    Yes (Basic)
    Checked Oct 25, 2026surveymonkey.com(opens source in a new tab)
    Team Advantage responses
    50,000 per year
    Checked Oct 25, 2026surveymonkey.com(opens source in a new tab)
    Also owns
    Wufoo
    Checked Oct 25, 2026surveymonkey.com(opens source in a new tab)
  2. QuestionPro logo

    2. QuestionPro

    Best for: Market researchers and universities wanting advanced survey analysis at published prices

    Free plan + paidWeb, iOS, Android

    62.6

    score / 100

    Why switch from Qualtrics

    Research-grade features at lower cost.

    Pros

    • Advanced research methods like conjoint and MaxDiff
    • Published per-user pricing
    • Offline app and research panels

    Cons

    • Busy interface
    • Top features in custom enterprise packages
    • Per-user pricing adds up for teams
    Visit QuestionPro Details and reviews
    How this score is calculated
    Editorial fit ×0.387
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is QuestionPro a good Qualtrics alternative?

    Verified facts

    5 of 5 verified
    Business plan
    $99 per user/month, billed annually
    Checked Oct 25, 2026questionpro.com(opens source in a new tab)
    Free trial
    10 days
    Checked Oct 25, 2026questionpro.com(opens source in a new tab)
    Free plan
    1 user, 200 responses per survey
    Checked Oct 25, 2026questionpro.com(opens source in a new tab)
    Founded
    2005, Seattle
    Checked Oct 25, 2026questionpro.com(opens source in a new tab)
    Users
    5.3M+
    Checked Oct 25, 2026questionpro.com(opens source in a new tab)
  3. SurveySparrow logo

    3. SurveySparrow

    Best for: Businesses that want conversational surveys and ongoing NPS or CSAT programmes

    Free plan + paidWeb, iOS, Android

    55.3

    score / 100

    Why switch from Qualtrics

    CX and employee surveys at mid-market prices.

    Pros

    • Engaging chat-style surveys
    • CX tools like NPS, CSAT and recurring surveys
    • Offline survey app

    Cons

    • Confusing packaging across products
    • Free plan has very low response limits
    • Advanced features on higher tiers
    Visit SurveySparrow Details and reviews
    How this score is calculated
    Editorial fit ×0.363
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is SurveySparrow a good Qualtrics alternative?

    Verified facts

    3 of 3 verified
    Free plan
    Forever free, 75 responses per quarter
    Checked Oct 25, 2026surveysparrow.com(opens source in a new tab)
    Free trial
    14 days on premium features
    Checked Oct 25, 2026surveysparrow.com(opens source in a new tab)
    Team users
    $49 per user/month
    Checked Oct 25, 2026surveysparrow.com(opens source in a new tab)

The best Qualtrics alternative for…

The highest-ranked app in this list for each need.

SurveyMonkey logo

Best Qualtrics alternative for most people

SurveyMonkey

Easier to adopt, with transparent per-user pricing.

Formbricks logo

Best Qualtrics alternative for a free option

Formbricks

Open-source experience management you can self-host.

QuestionPro logo

Best Qualtrics alternative for a free plan you can upgrade

QuestionPro

Research-grade features at lower cost.

LimeSurvey logo

Best Qualtrics alternative for open source

LimeSurvey

Open-source survey platform for academic research.

Formbricks logo

Best Qualtrics alternative for self-hosting

Formbricks

Open-source experience management you can self-host.

SurveySparrow logo

Best Qualtrics alternative for iPhone and Android

SurveySparrow

CX and employee surveys at mid-market prices.

SurveyMonkey logo

Best Qualtrics alternative for working in the browser

SurveyMonkey

Easier to adopt, with transparent per-user pricing.

Qualtrics alternatives: common questions

What is the best alternative to Qualtrics?

SurveyMonkey ranks first right now. Easier to adopt, with transparent per-user pricing. QuestionPro and Formbricks follow it in our ranking.

Is there a free alternative to Qualtrics?

Yes. SurveyMonkey (free plan + paid), QuestionPro (free plan + paid), Formbricks (open source) and LimeSurvey (open source) have a free option. Check each app's verified facts for current plan limits.

Is there an open-source alternative to Qualtrics?

Yes: Formbricks and LimeSurvey. Formbricks and LimeSurvey can also be self-hosted.

Why do people switch from Qualtrics?

The complaints we hear most: expensive, sales-negotiated contracts; complex, with a real learning curve; free account is heavily limited.

How is this list ranked?

Every app is scored with the same published formula: how directly it replaces Qualtrics, reviews (weighted by verification), visits from AppBreakup, how recently its facts were checked against its own website, and reader votes.