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Rebrandly alternatives: 5 apps ranked by verified data

Facts checked Oct 25, 2026AppBreakup editorialHow we rank

Common reasons people leave Rebrandly: free plan QR codes are watermarked, and higher tiers get expensive. We ranked 5 alternatives by how directly each one replaces Rebrandly, then by reviews, real visits and how recently each app's facts were checked against its own website. Bitly currently ranks first.

Quick comparison

#AppPricingOpen sourcePlatformsVerified factsScore
1Bitly logoBitlyFree plan + paidNoWeb, iOS, Android +15 of 566.5
2Short.io logoShort.ioFree plan + paidNoWeb, iOS, Android +15 of 562.6
3Dub logoDubFree plan + paidYesWeb, Self-hosted5 of 559.6
4Shlink logoShlinkOpen sourceYesSelf-hosted, Web5 of 557.2
5Linkly logoLinklyFree plan + paidNoWeb5 of 555.3
  1. Bitly logo

    1. BitlyTop pick

    Best for: Marketing teams that want a trusted, widely recognised short-link and QR code platform

    Free plan + paidWeb, iOS, Android, Browser extension

    66.5

    score / 100

    Why switch from Rebrandly

    The best-known brand, with a larger QR code and enterprise feature set.

    Pros

    • Recognisable, trusted short links
    • Dynamic QR codes and link-in-bio in the same account
    • Mature API and integrations

    Cons

    • Free plan is very limited and shows ads
    • Monthly volume caps on paid plans
    • Costs climb steeply for higher tiers
    Visit Bitly Compare with RebrandlyDetails and reviews
    How this score is calculated
    Editorial fit ×0.3100
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Bitly a good Rebrandly alternative?

    Verified facts

    5 of 5 verified
    Free plan
    5 links/month, with ads
    Checked Oct 25, 2026bitly.com(opens source in a new tab)
    Core plan
    $10/month billed annually
    Checked Oct 25, 2026bitly.com(opens source in a new tab)
    Growth plan
    $29/month billed annually
    Checked Oct 25, 2026bitly.com(opens source in a new tab)
    Premium plan
    $199/month billed annually
    Checked Oct 25, 2026bitly.com(opens source in a new tab)
    Integrations
    Shopify, Canva, HubSpot and more
    Checked Oct 25, 2026bitly.com(opens source in a new tab)
  2. Short.io logo

    2. Short.io

    Best for: Small businesses that want branded short links on their own domains without paying much

    Free plan + paidWeb, iOS, Android, Browser extension

    62.6

    score / 100

    Why switch from Rebrandly

    Similar branded-domain focus at lower prices, with a free tier.

    Pros

    • Custom domains on the free plan
    • Low-cost entry paid plan
    • Deep links, targeting and A/B redirects

    Cons

    • Interface is functional rather than polished
    • Advanced security features only on higher tiers
    • Tracked-click caps on lower plans
    Visit Short.io Details and reviews
    How this score is calculated
    Editorial fit ×0.387
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Short.io a good Rebrandly alternative?

    Verified facts

    5 of 5 verified
    Free plan
    5 custom domains, 1,000 branded links
    Checked Oct 25, 2026short.io(opens source in a new tab)
    Hobby plan
    $5/month
    Checked Oct 25, 2026short.io(opens source in a new tab)
    Pro plan
    $18/month
    Checked Oct 25, 2026short.io(opens source in a new tab)
    Team plan
    $48/month
    Checked Oct 25, 2026short.io(opens source in a new tab)
    Users
    1.2 million+
    Checked Oct 25, 2026short.io(opens source in a new tab)
  3. Dub logo

    3. Dub

    Best for: Startups and growth teams that want short links tied to conversions, with an open codebase

    Free plan + paidOpen sourceSelf-hostableWeb, Self-hosted

    59.6

    score / 100

    Why switch from Rebrandly

    Open-source alternative with conversion tracking and a modern API.

    Pros

    • Open source with a self-hosting guide
    • Conversion tracking and attribution
    • Modern API, SDKs and webhooks
    • Free plan to start

    Cons

    • Self-hosting depends on several third-party services
    • Conversion features only on higher plans
    • More platform than casual users need
    Visit Dub Details and reviews
    How this score is calculated
    Editorial fit ×0.377
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Dub a good Rebrandly alternative?

    Verified facts

    5 of 5 verified
    Free plan
    $0 forever
    Checked Oct 25, 2026dub.co(opens source in a new tab)
    Pro plan
    $30/month
    Checked Oct 25, 2026dub.co(opens source in a new tab)
    Free trial
    14 days
    Checked Oct 25, 2026dub.co(opens source in a new tab)
    License
    AGPL-3.0 (core)
    Checked Oct 25, 2026github.com(opens source in a new tab)
    Self-hosting
    Documented
    Checked Oct 25, 2026dub.co(opens source in a new tab)
  4. Linkly logo

    5. Linkly

    Best for: Marketers who want retargeting pixels and smart redirects on short links

    Free plan + paidWeb

    55.3

    score / 100

    Why switch from Rebrandly

    Branded links with retargeting pixels at a lower entry price.

    Pros

    • Retargeting pixels and geo/device redirect rules
    • API, webhooks and Zapier, Make and n8n integrations
    • Free-forever plan to start

    Cons

    • Pricing tied to monthly click volume
    • Free-plan links pause when limits are hit
    • Utilitarian interface
    Visit Linkly Details and reviews
    How this score is calculated
    Editorial fit ×0.363
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Linkly a good Rebrandly alternative?

    Verified facts

    5 of 5 verified
    Free plan
    Free forever
    Checked Oct 25, 2026linklyhq.com(opens source in a new tab)
    Starter plan
    $15/month billed annually
    Checked Oct 25, 2026linklyhq.com(opens source in a new tab)
    Pro plan
    $32/month billed annually
    Checked Oct 25, 2026linklyhq.com(opens source in a new tab)
    Integrations
    API, Zapier, Make, n8n
    Checked Oct 25, 2026linklyhq.com(opens source in a new tab)
    Free plan limits
    Links pause until reset
    Checked Oct 25, 2026linklyhq.com(opens source in a new tab)

The best Rebrandly alternative for…

The highest-ranked app in this list for each need.

Bitly logo

Best Rebrandly alternative for most people

Bitly

The best-known brand, with a larger QR code and enterprise feature set.

Shlink logo

Best Rebrandly alternative for a free option

Shlink

Self-host your branded short links with no per-link pricing.

Short.io logo

Best Rebrandly alternative for a free plan you can upgrade

Short.io

Similar branded-domain focus at lower prices, with a free tier.

Dub logo

Best Rebrandly alternative for open source

Dub

Open-source alternative with conversion tracking and a modern API.

Dub logo

Best Rebrandly alternative for self-hosting

Dub

Open-source alternative with conversion tracking and a modern API.

Bitly logo

Best Rebrandly alternative for iPhone and Android

Bitly

The best-known brand, with a larger QR code and enterprise feature set.

Linkly logo

Best Rebrandly alternative for working in the browser

Linkly

Branded links with retargeting pixels at a lower entry price.

Rebrandly alternatives: common questions

What is the best alternative to Rebrandly?

Bitly ranks first right now. The best-known brand, with a larger QR code and enterprise feature set. Short.io and Dub follow it in our ranking.

Is there a free alternative to Rebrandly?

Yes. Bitly (free plan + paid), Short.io (free plan + paid), Dub (free plan + paid) and Shlink (open source) have a free option. Check each app's verified facts for current plan limits.

Is there an open-source alternative to Rebrandly?

Yes: Dub and Shlink. Dub and Shlink can also be self-hosted.

Why do people switch from Rebrandly?

The complaints we hear most: free plan QR codes are watermarked; higher tiers get expensive; more than casual users need.

How is this list ranked?

Every app is scored with the same published formula: how directly it replaces Rebrandly, reviews (weighted by verification), visits from AppBreakup, how recently its facts were checked against its own website, and reader votes.