
Higgsfield
AI video and image studio that bundles in-house and third-party generation models.
Updated · AppBreakup editorial · Web
Is Higgsfield free?
Free plan, plus paid plans
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All 8
RunwayCompareStarting price: $12/month billed annually ($15 monthly), Standard
Hailuo AIFree plan + paid
Luma AI (Dream Machine)Starting price: $30 a month (Plus)
- Verified facts
- 5 of 5
- Alternatives ranked
- 8
- Approved reviews
- 0
- Visits sent from here
- 0
About Higgsfield
Higgsfield is a web-based AI creative suite for making videos and images. Instead of relying on one model, it gives you its own models, such as Soul for photorealistic images, alongside partner models like Kling, Sora 2, Veo and Seedance, all behind one account and credit balance. On top of the models it adds tools aimed at social and marketing content: cinematic camera-motion presets, a Cinema Studio for scene-based filmmaking, lip-sync, face swap, an AI influencer builder, a marketing studio that turns a product link into an ad, upscaling and inpainting. A public API and an MCP server let developers and AI assistants call it directly. The company is based in San Francisco and says it serves tens of millions of users. Pricing is credit-based monthly subscriptions, with enterprise plans for agencies. It suits creators who want to try many models without separate subscriptions, but the number of features can feel cluttered.
Best for: Social and marketing creators who want many AI video models and effects under one subscription.
Pros and cons
What works
- Access to many leading video and image models in one place
- Cinematic camera presets and effects suited to short-form social video
- API and MCP server for automation
Why people leave
- Credit costs vary by model, which makes spending hard to predict
- The interface is crowded with launches and promotions
- Pricing page renders in JavaScript, so plans are hard to compare without signing in
Higgsfield vs Runway, Hailuo AI and Luma AI (Dream Machine)
From each app's listing and the prices verified on its own site. A dash means we haven't verified it yet.
| Attribute | Higgsfield | Runway | Hailuo AI | Luma AI (Dream Machine) |
|---|---|---|---|---|
| Pricing | Free plan + paid | Free plan + paid | Free plan + paid | Paid |
| Verified price | — | $12/month billed annually ($15 monthly), Standard | — | $30 a month (Plus) |
| Free plan | Yes | Yes, 125 one-time credits | Yes | No |
| Open source | No | No | No | No |
| Self-hostable | No | No | No | No |
| Platforms | Web | Web, iOS, Android | Web, iOS, Android | Web |
Top Higgsfield alternatives
See all 8- 1
Runway83.8A more focused pro tool with its own models and real editing features for filmmakers.
- 2
Hailuo AI64.8Cheaper single-vendor option known for strong motion quality.
- 3
Luma AI (Dream Machine)61.8Simpler interface with its own Dream Machine model and good camera control.
- 4
Pika59.4Lightweight effects-driven clips for social posts at a low starting price.
- 5
Kling AI57.5Go straight to the source for Kling video models that Higgsfield resells, often with newer versions first.
Why people left Higgsfield
In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.
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Higgsfield: common questions
What is Higgsfield?
Higgsfield: AI video and image studio that bundles in-house and third-party generation models. Best for social and marketing creators who want many AI video models and effects under one subscription. Available for Web.
Is Higgsfield free?
Higgsfield has a free plan and paid plans.
Is Higgsfield open source?
No, Higgsfield is not open source.
What platforms does Higgsfield run on?
Higgsfield is available for Web.
What are the best alternatives to Higgsfield?
The highest-ranked Higgsfield alternatives right now are Runway, Hailuo AI and Luma AI (Dream Machine). See the full ranked list for pricing, platforms and verified facts.
Higgsfield vs Runway: what's the difference?
Both Higgsfield and Runway are free with paid plans. Only Runway runs on iOS and Android.