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Oktopost

A B2B social media platform for publishing, employee advocacy, listening and pipeline reporting.

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About Oktopost

Oktopost is a social media management platform built specifically for B2B companies, where LinkedIn matters most and success is measured in leads and pipeline rather than likes. It combines publishing and approvals, a social inbox, listening, and an employee advocacy hub where staff can share approved posts to their own networks. Its distinctive strength is attribution: tracked links and integrations with marketing automation tools and CRMs such as Salesforce, HubSpot and Marketo connect social activity to leads, contacts and revenue reports. Compliance features, including approval chains and archiving, make it common in financial services and other regulated industries. Pricing isn't published; it is sold through demos and annual contracts, and it is priced for mid-sized and enterprise teams. It is not a good fit for consumer brands focused on Instagram or TikTok, or for small businesses. It runs in the browser with a mobile app for advocacy.

Best for: B2B marketing teams that need employee advocacy and social-to-pipeline reporting.

Pros and cons

What works

  • Ties social activity to leads via CRM and marketing automation
  • Built-in employee advocacy
  • Compliance-friendly approvals

Why people leave

  • No public pricing
  • Little focus on consumer and visual networks
  • Too heavy for small businesses

Top Oktopost alternatives

See all 5
  1. 1Hootsuite logo
    Hootsuite

    Broad suite with employee advocacy on higher tiers.

    66.5
  2. 2Sprout Social logo
    Sprout Social

    Premium suite with an advocacy add-on and strong reporting.

    62.6
  3. 3Agorapulse logo
    Agorapulse

    Inbox and ROI reporting at lower cost.

    59.6
  4. 4Vista Social logo
    Vista Social

    Affordable suite including employee advocacy.

    57.2
  5. 5Emplifi logo
    Emplifi

    Enterprise suite for larger brand teams.

    55.3

Why people left Oktopost

In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.

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Oktopost: common questions

Is Oktopost free?

No, Oktopost is a paid product.

Is Oktopost open source?

No, Oktopost is not open source.

What platforms does Oktopost run on?

Oktopost is available for Web, iOS and Android.

What are the best alternatives to Oktopost?

The highest-ranked Oktopost alternatives right now are Hootsuite, Sprout Social and Agorapulse. See the full ranked list for pricing, platforms and verified facts.

See all 5 Oktopost alternatives