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Cloudflare Zaraz

Tag manager that loads third-party scripts from Cloudflare's edge instead of the visitor's browser.

Free plan + paidTag management systems

Updated · AppBreakup editorial · Web

Visit Cloudflare ZarazSee 4 alternatives

Is Cloudflare Zaraz free?

Free plan, plus paid plans

Free plan:
1,000,000 events/month

Checked on Cloudflare Zaraz's site Nov 8, 2026

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About Cloudflare Zaraz

Cloudflare Zaraz is a tag manager built into Cloudflare. Instead of adding analytics tags, ad pixels and chat widgets as browser scripts, you configure them in the Cloudflare dashboard and Zaraz runs most of them server-side at Cloudflare's edge. The aim is faster pages and more control over what third parties receive. It includes triggers and actions much like Google Tag Manager, a web API for tracking custom events and e-commerce data, variables, a preview mode with version history, and a built-in consent management tool with IAB TCF support. Cloudflare recommends configuring tags directly in Zaraz rather than loading Google Tag Manager through it. It works best on sites already proxied through Cloudflare. Every Cloudflare account gets a monthly allowance of free events, and heavier use is billed per extra million events. It suits sites already on Cloudflare that want fewer browser scripts; teams that rely on a tag not yet supported as a native tool may need custom HTML or their own managed components.

Best for: Sites already on Cloudflare that want to cut browser-side tag scripts and handle consent in one place..

Cloudflare Zaraz pricing (checked Nov 8, 2026)

Each line is quoted from Cloudflare Zaraz's own site, with the page it came from.

Plan or termWhat it saysCheckedSource
Free plan1,000,000 events/monthNov 8, 2026developers.cloudflare.com
Paid usage$5 per extra 1M events/monthNov 8, 2026developers.cloudflare.com

Pros and cons

What works

  • Runs many tools server-side, so fewer scripts load in the browser
  • One million events a month free on every Cloudflare account
  • Built-in consent management with IAB TCF support
  • Version history and preview mode for safe changes

Why people leave

  • Works best when the site is proxied through Cloudflare
  • Smaller library of native tool integrations than Google Tag Manager
  • Normal browser extensions can't see server-side tools, which makes debugging harder

Cloudflare Zaraz vs Google Tag Manager, Segment and RudderStack

From each app's listing and the prices verified on its own site. A dash means we haven't verified it yet.

AttributeCloudflare ZarazGoogle Tag ManagerSegmentRudderStack
PricingFree plan + paidFree plan + paidFree plan + paidFree plan + paid
Verified price———Growth from $265 a month (1M events)
Free plan1,000,000 events/monthYesYesYes, 250K events/month
Open sourceNoNoNoNo
Self-hostableNoNoNoNo
PlatformsWebWebWebWeb, Self-hosted

Full Cloudflare Zaraz vs Google Tag Manager comparison

Top Cloudflare Zaraz alternatives

See all 4
  1. 1Google Tag Manager logo
    Google Tag Manager

    The most widely used free tag manager, with far more tag templates and community guides, though it runs in the browser.

    68.8
  2. 2Segment logo
    Segment

    Collects events once and forwards them to hundreds of destinations, better if you need a full customer data pipeline.

    54.4
  3. 3RudderStack logo
    RudderStack

    Open-source event pipeline you can self-host, sending data server-side without depending on Cloudflare.

    52.6
  4. 4Piwik PRO logo
    Piwik PRO

    Bundles a tag manager with analytics and consent tools, with EU hosting options for privacy-focused teams.

    51.2

Why people left Cloudflare Zaraz

In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.

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Cloudflare Zaraz: common questions

What is Cloudflare Zaraz?

Cloudflare Zaraz: Tag manager that loads third-party scripts from Cloudflare's edge instead of the visitor's browser. Best for sites already on Cloudflare that want to cut browser-side tag scripts and handle consent in one place. Available for Web.

Is Cloudflare Zaraz free?

Cloudflare Zaraz has a free plan and paid plans. Free plan: 1,000,000 events/month (checked on Cloudflare Zaraz's own site).

How much does Cloudflare Zaraz cost?

Cloudflare Zaraz is free with paid plans. Free plan: 1,000,000 events/month; Paid usage: $5 per extra 1M events/month. Checked on Cloudflare Zaraz's own site, November 2026.

Is Cloudflare Zaraz open source?

No, Cloudflare Zaraz is not open source.

What platforms does Cloudflare Zaraz run on?

Cloudflare Zaraz is available for Web.

What are the best alternatives to Cloudflare Zaraz?

The highest-ranked Cloudflare Zaraz alternatives right now are Google Tag Manager, Segment and RudderStack. See the full ranked list for pricing, platforms and verified facts.

Cloudflare Zaraz vs Google Tag Manager: what's the difference?

Both Cloudflare Zaraz and Google Tag Manager are free with paid plans. Both run on Web.

See all 4 Cloudflare Zaraz alternatives