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Incogni

Subscription service that sends recurring removal requests to data brokers and people-search sites for you.

Updated · AppBreakup editorial · Web

Is Incogni free?

No, it's a paid product

Starting price:
$7.99/month billed annually

Checked on Incogni's site Nov 8, 2026

Full Incogni pricing and plans

Switch from Incogni to

All 2
  • DeleteMe logo
  • Aura logo
    Aura

    Starting price: $12/month billed annually (Individual)

Verified facts
5 of 5
Alternatives ranked
2
Approved reviews
0
Visits sent from here
0

About Incogni

Incogni removes personal information from data brokers and people-search sites without you filling in opt-out forms yourself. After sign-up it scans people-search sites for your records, sends removal requests to the brokers it covers, and then repeats those requests on a schedule so the data doesn't quietly reappear. Progress reports show which brokers have confirmed removal and which are still pending. The Standard plan is fully automated; the Unlimited tiers add custom removals, where you point Incogni's staff at a specific site holding your data, even one outside its usual list. Family plans cover you plus up to four other people. Incogni is aimed at people tired of spam calls, junk mail and scam attempts who want a hands-off approach rather than a human-led concierge service. It is sold as a monthly or annual subscription, with annual billing roughly halving the price, and every plan has a money-back period. Everything is managed from a web dashboard.

Best for: People who want automated, recurring data broker removals at a low annual price.

Incogni pricing (checked Nov 8, 2026)

Each line is quoted from Incogni's own site, with the page it came from.

Plan or termWhat it saysCheckedSource
Starting price$7.99/month billed annuallyNov 8, 2026incogni.com
Family planYou plus 4 othersNov 8, 2026incogni.com
Money-back guarantee30 daysNov 8, 2026incogni.com
Full Incogni pricing and cheaper alternatives

Pros and cons

What works

  • Covers a long list of data brokers, including private ones that can't be scanned
  • Removal requests repeat automatically on a schedule
  • Family plans cover up to five people on one account
  • Unlimited tiers add custom removals from sites you report

Why people leave

  • No free tier; you pay before seeing what it removes
  • Standard plan doesn't handle sites outside Incogni's own list
  • Monthly billing costs about twice as much as annual

Incogni vs DeleteMe and Aura

From each app's listing and the prices verified on its own site. A dash means we haven't verified it yet.

AttributeIncogniDeleteMeAura
PricingPaidPaidPaid
Verified price$7.99/month billed annually—$12/month billed annually (Individual)
Free planNoNoNo
Open sourceNoNoNo
Self-hostableNoNoNo
PlatformsWebWebWeb, Windows, macOS, iOS, Android

Top Incogni alternatives

See all 2
  1. 1DeleteMe logo
    DeleteMe

    Longest-running service, with human privacy advisors and detailed reports instead of mostly automated requests.

    68.8
  2. 2Aura logo
    Aura

    Bundles data broker removal with credit monitoring, insurance and device security.

    40.9

Why people left Incogni

In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.

No switching stories yet. If you moved away from Incogni, review the app you switched to and tell us why.

Reviews

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Incogni: common questions

What is Incogni?

Incogni: Subscription service that sends recurring removal requests to data brokers and people-search sites for you. Best for people who want automated, recurring data broker removals at a low annual price. Available for Web.

Is Incogni free?

No, Incogni is a paid product. Starting price: $7.99/month billed annually (checked on Incogni's own site).

How much does Incogni cost?

Incogni is a paid product. Starting price: $7.99/month billed annually; Family plan: You plus 4 others; Money-back guarantee: 30 days. Checked on Incogni's own site, November 2026.

Does Incogni have a free trial or refund?

Money-back guarantee: 30 days. Source: Incogni's own site.

Is Incogni open source?

No, Incogni is not open source.

What platforms does Incogni run on?

Incogni is available for Web.

What are the best alternatives to Incogni?

The highest-ranked Incogni alternatives right now are DeleteMe and Aura. See the full ranked list for pricing, platforms and verified facts.

Incogni vs DeleteMe: what's the difference?

Both Incogni and DeleteMe are paid products. Both run on Web.

See all 2 Incogni alternatives