
Phrase
Enterprise localization suite combining a translation management system with software string tools.
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- Alternatives ranked
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About Phrase
Phrase is a localization platform formed when Memsource, a cloud translation management system, merged with Phrase, a software localization tool. Today it sells several connected products: Phrase TMS for document and content translation with translation memory, machine translation and vendor workflows; Phrase Strings for app and website keys with Git, Figma and CLI integrations; plus AI quality scoring and machine translation routing. Large companies and language service providers use it to run high-volume translation across many teams and suppliers. Plans are split into business, developer and freelancer tracks, billed annually, and come with a free trial; the higher tiers are sold through sales. It is one of the most complete options in the market, but the product family can feel sprawling, smaller teams may pay for far more than they need, and setting up workflows well takes effort.
Best for: Enterprises and language service providers running high-volume translation programs.
Pros and cons
What works
- Covers documents, content and software strings in one suite
- Strong vendor and workflow management
- AI quality estimation and machine translation routing
Why people leave
- Expensive for small teams
- Several products to learn and configure
- Most plans billed annually
Top Phrase alternatives
See all 6- 1
Smartling66.5A comparable enterprise TMS that also sells human translation services.
- 2
Lokalise62.6A simpler product-team focus with monthly plans.
- 3
Crowdin59.6Lower entry pricing and a free plan for smaller teams.
- 4
memoQ57.2A strong CAT and TMS combination with on-premise deployment.
- 5
Transifex53.6An enterprise localization platform with its own AI translation engine.
Why people left Phrase
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Phrase: common questions
Is Phrase free?
No, Phrase is a paid product.
Is Phrase open source?
No, Phrase is not open source.
What platforms does Phrase run on?
Phrase is available for Web.
What are the best alternatives to Phrase?
The highest-ranked Phrase alternatives right now are Smartling, Lokalise and Crowdin. See the full ranked list for pricing, platforms and verified facts.