Klaviyo pricing
Klaviyo has a free plan and paid plans. Free plan mobile messaging: $5 of SMS/mobile messages per month. Free plan: 250 profiles, 500 emails/month.
Free plan + paidPrices last checked Oct 29, 2026
Klaviyo plans and prices
Every line links to the page it came from. Prices are what Klaviyo publishes; taxes, currency and regional pricing can change what you pay.
Klaviyo pricing facts
3 of 3 verified- Free plan
- 250 profiles, 500 emails/month
- Checked Oct 29, 2026klaviyo.com(opens source in a new tab)
- “Free plan highlights Up to 250 profiles 500 emails/month”
- Free plan channels
- Email, SMS, Customer Hub, reporting
- Checked Oct 29, 2026klaviyo.com(opens source in a new tab)
- “get started at no cost with email marketing sends, text messages, Customer Hub, and built-in reporting.”
- Free plan mobile messaging
- $5 of SMS/mobile messages per month
- Checked Oct 29, 2026klaviyo.com(opens source in a new tab)
- “500 emails/month $5 of mobile messages/month”
Klaviyo alternatives by price
Starting prices from each app's own site, ranked by our alternatives score.
| App | Pricing | Price | Free plan |
|---|---|---|---|
 Omnisend | Free plan + paid | From $0.007 per SMS | 500 emails/month, 250 contacts |
 Mailchimp | Free plan + paid | — | Yes, $0 a month for up to 250 contacts |
 Customer.io | Paid | From $100/month | No |
 MailerLite | Free plan + paid | From $12 a month (Comfort) | Yes, up to 250 subscribers |
| BeBento | Paid | $29/month for up to 5,000 active users | No |
 ActiveCampaign | Paid | — | No |
 Drip | Paid | — | No |
Klaviyo pricing: common questions
Is Klaviyo free?
Klaviyo has a free plan: 250 profiles, 500 emails/month. Paid plans add more.
How much does Klaviyo cost?
Free plan mobile messaging: $5 of SMS/mobile messages per month, according to klaviyo.com (checked Oct 29, 2026). Prices can vary by country and billing period.
What are free alternatives to Klaviyo?
Free or freemium alternatives include Omnisend, Mailchimp and MailerLite.