
1. SemrushTop pick
Best for: Agencies and marketing teams wanting one suite for SEO, competitor and content research
83.8
score / 100
Why switch from Ryte
Ryte's new owner, with a full site audit plus keyword, backlink and competitor research in one suite.
Pros
- Very broad toolset covering most search marketing tasks
- Large keyword and competitor databases
- AI search visibility tracking alongside classic SEO
Cons
- Costs rise fast with extra users and toolkits
- Crowded interface with a learning curve
- Free account is very limited
How this score is calculated
0 counted reviews, 0 up and 0 down votes. Full formula
Verified facts
7 of 7 verified- Starting price
- $117.33 per month, billed annually (SEO)
- Checked Nov 8, 2026semrush.com(opens source in a new tab)
- SEO + AI Search plan
- $199 per month, or $165.17/month billed annually
- Checked Nov 8, 2026semrush.com(opens source in a new tab)




