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Drip alternatives: 5 apps ranked by verified data

Facts checked Nov 1, 2026AppBreakup editorialHow we rank

Common reasons people leave Drip: no free plan, and SMS supports US numbers only. We ranked 5 alternatives by how directly each one replaces Drip, then by reviews, real visits and how recently each app's facts were checked against its own website. Klaviyo currently ranks first.

Quick comparison

#AppPricingOpen sourcePlatformsVerified factsScore
1Klaviyo logoKlaviyoFree plan + paidNoWeb, iOS, Android3 of 368.8
2Omnisend logoOmnisendFree plan + paidNoWeb, iOS, Android3 of 364.8
3Mailchimp logoMailchimpFree plan + paidNoWeb, iOS, Android4 of 461.8
4Brevo logoBrevoFree plan + paidNoWeb, iOS, Android5 of 557.5
  1. Klaviyo logo

    1. KlaviyoTop pick

    Best for: Ecommerce brands that want automation driven by purchase and browsing data

    Free plan + paidWeb, iOS, Android

    68.8

    score / 100

    Why switch from Drip

    The ecommerce email and SMS leader, with deeper Shopify data and predictive analytics.

    Pros

    • Deep ecommerce data, segmentation and predictive metrics
    • Strong pre-built flows for carts, browsing and win-back
    • Revenue reporting per campaign and flow

    Cons

    • Expensive for large lists
    • Overkill for non-ecommerce businesses
    • Steep learning curve
    Visit Klaviyo Details and reviews
    How this score is calculated
    Editorial fit ×0.3100
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Klaviyo a good Drip alternative?

    Verified facts

    3 of 3 verified
    Free plan
    250 profiles, 500 emails/month
    Checked Oct 29, 2026klaviyo.com(opens source in a new tab)
    Free plan channels
    Email, SMS, Customer Hub, reporting
    Checked Oct 29, 2026klaviyo.com(opens source in a new tab)
    Free plan mobile messaging
    $5 of SMS/mobile messages per month
    Checked Oct 29, 2026klaviyo.com(opens source in a new tab)
  2. Omnisend logo

    2. Omnisend

    Best for: Online stores that want email and SMS automation at lower cost than Klaviyo

    Free plan + paidWeb, iOS, Android

    64.8

    score / 100

    Why switch from Drip

    Ecommerce email and SMS with a free plan and simpler, cheaper pricing for small stores.

    Pros

    • Ready-made ecommerce flows with email, SMS and push
    • Cheaper than Klaviyo for many stores
    • Free migration and 24/7 support

    Cons

    • Less advanced data and predictive features than Klaviyo
    • Mainly useful for ecommerce
    • Free plan has a low email limit
    Visit Omnisend Details and reviews
    How this score is calculated
    Editorial fit ×0.387
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Omnisend a good Drip alternative?

    Verified facts

    3 of 3 verified
    Free plan
    500 emails/month, 250 contacts
    Checked Oct 29, 2026omnisend.com(opens source in a new tab)
    SMS pricing
    From $0.007 per SMS
    Checked Oct 29, 2026omnisend.com(opens source in a new tab)
    Migration
    Free, done in 5 days
    Checked Oct 29, 2026omnisend.com(opens source in a new tab)
  3. Mailchimp logo

    3. Mailchimp

    Best for: Small businesses that want a familiar, all-round tool with lots of integrations

    Free plan + paidWeb, iOS, Android

    61.8

    score / 100

    Why switch from Drip

    Familiar all-round tool with a free plan, good for stores that also send general newsletters.

    Pros

    • Easy editor, templates and a huge integration list
    • Covers email, SMS, landing pages and simple automations
    • Free plan for trying it with a small list

    Cons

    • Gets expensive as your contact count grows
    • Free plan is very limited
    • Automation is less flexible than specialist tools
    Visit Mailchimp Details and reviews
    How this score is calculated
    Editorial fit ×0.377
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Mailchimp a good Drip alternative?

    Verified facts

    4 of 4 verified
    Free plan
    Yes, $0 a month for up to 250 contacts
    Checked Nov 1, 2026mailchimp.com(opens source in a new tab)
    Free trial
    14 days
    Checked Nov 1, 2026mailchimp.com(opens source in a new tab)
    Owner
    Intuit (since 2021)
    Checked Oct 29, 2026mailchimp.com(opens source in a new tab)
    Free plan daily limit
    250 sends per day
    Checked Oct 29, 2026mailchimp.com(opens source in a new tab)
  4. Brevo logo

    4. Brevo

    Best for: Businesses with large contact lists that want email, SMS and a CRM in one place

    Free plan + paidWeb, iOS, Android

    57.5

    score / 100

    Why switch from Drip

    Pricing by emails sent rather than contacts, which suits large lists that mail less often.

    Pros

    • Priced by emails sent, not contacts stored
    • Email, SMS, WhatsApp and transactional email together
    • Free plan with daily sending allowance

    Cons

    • Free plan has a daily send limit and branding
    • Editor and templates less polished than some rivals
    • SMS credits cost extra
    Visit Brevo Details and reviews
    How this score is calculated
    Editorial fit ×0.363
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Brevo a good Drip alternative?

    Verified facts

    5 of 5 verified
    Free plan
    Yes, up to 300 emails per day
    Checked Nov 1, 2026brevo.com(opens source in a new tab)
    Free plan terms
    Free forever, no card needed
    Checked Oct 29, 2026brevo.com(opens source in a new tab)
    Starter volume
    From 5,000 emails per month
    Checked Oct 29, 2026brevo.com(opens source in a new tab)
    Transactional messaging
    Email, SMS and WhatsApp via SMTP and API
    Checked Oct 29, 2026brevo.com(opens source in a new tab)
    Starting price
    $9 a month for 5,000 emails
    Checked Nov 1, 2026brevo.com(opens source in a new tab)

The best Drip alternative for…

The highest-ranked app in this list for each need.

Klaviyo logo

Best Drip alternative for most people

Klaviyo

The ecommerce email and SMS leader, with deeper Shopify data and predictive analytics.

Omnisend logo

Best Drip alternative for a free plan you can upgrade

Omnisend

Ecommerce email and SMS with a free plan and simpler, cheaper pricing for small stores.

Mailchimp logo

Best Drip alternative for iPhone and Android

Mailchimp

Familiar all-round tool with a free plan, good for stores that also send general newsletters.

ActiveCampaign logo

Best Drip alternative for working in the browser

ActiveCampaign

Broader marketing automation and CRM for businesses selling beyond a single store.

Drip alternatives: common questions

What is the best alternative to Drip?

Klaviyo ranks first right now. The ecommerce email and SMS leader, with deeper Shopify data and predictive analytics. Omnisend and Mailchimp follow it in our ranking.

Is there a free alternative to Drip?

Yes. Klaviyo (free plan + paid), Omnisend (free plan + paid), Mailchimp (free plan + paid) and Brevo (free plan + paid) have a free option. Check each app's verified facts for current plan limits.

Is there an open-source alternative to Drip?

None of the 5 alternatives in this list is open source.

Why do people switch from Drip?

The complaints we hear most: no free plan; SMS supports US numbers only; less suited to blogs, creators or B2B newsletters than general tools.

How is this list ranked?

Every app is scored with the same published formula: how directly it replaces Drip, reviews (weighted by verification), visits from AppBreakup, how recently its facts were checked against its own website, and reader votes.