AppBreakup

Exotel alternatives: 6 apps ranked by verified data

Facts checked Nov 8, 2026AppBreakup editorialHow we rankAll communication APIs

Top picks

  • Twilio logo

    Best overall

    Twilio

    SMS price: From $0.0083 per message

  • MSG91 logo

    Best free option

    MSG91

    Starting price: ₹1,500 a month (Hello Basic, plus 18% GST)

Common reasons people leave Exotel: no self-serve price list; plans are quoted by sales, and coverage is centred on India, the Gulf and nearby regions. We ranked 6 alternatives by how directly each one replaces Exotel, then by reviews, real visits and how recently each app's facts were checked against its own website. Twilio currently ranks first.

Quick comparison

#AppPricingVerified priceOpen sourcePlatformsVerified factsScore
1Twilio logoTwilioPaidFrom $0.0083 per messageNoWeb7 of 768.8
2Plivo logoPlivoPaidFrom $1,000 per monthNoWeb5 of 564.8
3MSG91 logoMSG91Free plan + paid₹1,500 a month (Hello Basic, plus 18% GST)NoWeb7 of 761.8
4Gupshup logoGupshupPaid—NoWeb6 of 657.5
5Vonage logoVonagePaid—NoWeb4 of 457.2
6Sinch logoSinchPaid$0.0078 per SMS sent (10DLC), plus carrier feesNoWeb6 of 655.9
  1. Twilio logo

    1. TwilioTop pick

    Best for: Developers adding SMS, calls, WhatsApp or 2FA codes to an app who want the widest set of features

    PaidWeb

    68.8

    score / 100

    Why switch from Exotel

    Self-serve global voice and SMS APIs with pay-as-you-go pricing and wide coverage.

    Pros

    • Covers SMS, voice, WhatsApp, RCS, verification and email in one account
    • Pay as you go with no contract
    • Free trial with no credit card
    • Mature docs and SDKs for most languages

    Cons

    • Per-message rates are higher than some carrier-owned rivals
    • Carrier fees and US 10DLC registration add cost and setup work
    • The product range is large and can be hard to navigate
    How this score is calculated
    Editorial fit ×0.3100
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Twilio a good Exotel alternative?

    Verified facts

    7 of 7 verified
    Pricing
    Pay as you go
    Checked Nov 8, 2026twilio.com(opens source in a new tab)
    Free trial
    Yes, no credit card required
    Checked Nov 8, 2026twilio.com(opens source in a new tab)
    SMS price
    From $0.0083 per message
    Checked Nov 8, 2026twilio.com(opens source in a new tab)
    WhatsApp
    From $0.005 per message
    Checked Nov 8, 2026twilio.com(opens source in a new tab)
    WhatsApp price
    From $0.005 per message
    Checked Nov 8, 2026twilio.com(opens source in a new tab)
    Voice price
    From $0.014/min to make a call, $0.0085/min to receive
    Checked Nov 8, 2026twilio.com(opens source in a new tab)
    Email price
    From $0.0013 per email
    Checked Nov 8, 2026twilio.com(opens source in a new tab)
  2. Plivo logo

    2. Plivo

    Best for: Teams sending SMS, OTP codes or calls who want a cheaper, simpler Twilio-style API

    PaidWeb

    64.8

    score / 100

    Why switch from Exotel

    Simpler, lower-cost voice and SMS APIs with public per-minute and per-message rates.

    Pros

    • Pay as you go with no lock-in
    • Free starting credit without a credit card
    • Voice AI agent builder alongside classic telephony APIs

    Cons

    • Self-serve plan only covers the US and India
    • WhatsApp and wider international coverage need the enterprise plan
    • Smaller ecosystem than Twilio
    How this score is calculated
    Editorial fit ×0.387
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Plivo a good Exotel alternative?

    Verified facts

    5 of 5 verified
    Free credit
    $10, no credit card
    Checked Nov 8, 2026plivo.com(opens source in a new tab)
    Enterprise plan
    From $1,000 per month
    Checked Nov 8, 2026plivo.com(opens source in a new tab)
    Coverage
    190+ countries (Enterprise)
    Checked Nov 8, 2026plivo.com(opens source in a new tab)
    Voice AI agent
    $0.03/min plus telephony
    Checked Nov 8, 2026plivo.com(opens source in a new tab)
    Free trial
    $10 in free credits, no credit card
    Checked Nov 8, 2026plivo.com(opens source in a new tab)
  3. MSG91 logo

    3. MSG91

    Best for: Indian startups that need SMS, OTP and WhatsApp APIs from one low-cost vendor

    Free plan + paidWeb

    61.8

    score / 100

    Why switch from Exotel

    Cheaper Indian option if most of your traffic is SMS, OTP and WhatsApp rather than calls.

    Pros

    • One account for SMS, OTP, WhatsApp, email, RCS and voice
    • Handles Indian SMS rules such as DLT registration
    • Free plan for its Hello support inbox
    • SMS reach to 210+ countries

    Cons

    • Strongest in India; fewer local numbers elsewhere than Twilio
    • Pricing differs per channel and region, which takes work to compare
    • Free Hello plan is capped at 50 tickets a month
    How this score is calculated
    Editorial fit ×0.377
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is MSG91 a good Exotel alternative?

    Verified facts

    7 of 7 verified
    Channels
    WhatsApp, SMS, RCS, email, voice
    Checked Nov 8, 2026msg91.com(opens source in a new tab)
    SMS reach
    210+ countries
    Checked Nov 8, 2026msg91.com(opens source in a new tab)
    Free plan
    Yes, 2 inboxes and 50 tickets
    Checked Nov 8, 2026msg91.com(opens source in a new tab)
    Customers
    30,000+ businesses
    Checked Nov 8, 2026msg91.com(opens source in a new tab)
    Starting price
    ₹1,500 a month (Hello Basic, plus 18% GST)
    Checked Nov 8, 2026msg91.com(opens source in a new tab)
    Premium plan
    ₹3,000 a month (Hello Premium, plus 18% GST)
    Checked Nov 8, 2026msg91.com(opens source in a new tab)
    SMS price (India)
    From ₹0.25 per SMS, down to ₹0.16 at volume
    Checked Nov 8, 2026msg91.com(opens source in a new tab)
  4. Gupshup logo

    4. Gupshup

    Best for: Large brands sending high WhatsApp, RCS and SMS volumes in India and emerging markets

    PaidWeb

    57.5

    score / 100

    Why switch from Exotel

    Better fit when WhatsApp and RCS messaging matter more than voice calling.

    Pros

    • Covers WhatsApp, RCS, SMS, Instagram and voice
    • Handles very high message volumes for enterprises
    • AI agents and bot builder on the same platform
    • Strong presence in India, Indonesia and Latin America

    Cons

    • No public price list; pricing is quoted by sales
    • Heavier to set up than self-serve WhatsApp tools
    • Less focus on US voice and SMS than Twilio-style APIs
    How this score is calculated
    Editorial fit ×0.363
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Gupshup a good Exotel alternative?

    Verified facts

    6 of 6 verified
    Channels
    WhatsApp, RCS, SMS, voice
    Checked Nov 8, 2026gupshup.io(opens source in a new tab)
    Customers
    50,000+ in 130+ countries
    Checked Nov 8, 2026gupshup.io(opens source in a new tab)
    Message volume
    120 billion+ a year
    Checked Nov 8, 2026gupshup.io(opens source in a new tab)
    Team size
    About 900 people, 12 offices
    Checked Nov 8, 2026gupshup.io(opens source in a new tab)
    Platform fee
    ₹0 a month on pay as you go, plus 18% GST
    Checked Nov 8, 2026gupshup.io(opens source in a new tab)
    AI messages
    1,000 free a month, then ₹1.00 each
    Checked Nov 8, 2026gupshup.io(opens source in a new tab)
  5. Vonage logo

    5. Vonage

    Best for: Developers adding SMS, voice, video or 2FA to apps who want an alternative to Twilio

    PaidWeb

    57.2

    score / 100

    Why switch from Exotel

    Global voice, messaging and video APIs plus a cloud contact-centre product.

    Pros

    • Covers SMS, voice, video, WhatsApp and verification APIs
    • Free credit to start, then pay per use
    • Server SDKs, CLI and OpenAPI specs for every API
    • Also sells business phone and contact-centre services

    Cons

    • Per-country pricing plus carrier fees makes costs hard to predict
    • Product line is broad and can be confusing to navigate
    • Parts of the website block automated tools and some regions
    How this score is calculated
    Editorial fit ×0.369
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Vonage a good Exotel alternative?

    Verified facts

    4 of 4 verified
    Free credit
    Yes, on new accounts
    Checked Nov 8, 2026developer.vonage.com(opens source in a new tab)
    Billing
    Per request (pay as you go)
    Checked Nov 8, 2026developer.vonage.com(opens source in a new tab)
    Developers
    1.8M+ in 190+ countries
    Checked Nov 6, 2026vonage.com(opens source in a new tab)
    Products
    APIs, business phone, contact centre
    Checked Nov 6, 2026vonage.com(opens source in a new tab)
  6. Sinch logo

    6. Sinch

    Best for: Companies sending high volumes of SMS, OTPs or WhatsApp messages to customers in many countries

    PaidWeb

    55.9

    score / 100

    Why switch from Exotel

    Global SMS, voice and WhatsApp APIs with direct carrier links in many countries, for teams expanding beyond India.

    Pros

    • Direct operator connections in 60+ countries
    • Messaging, voice, email and verification under one vendor
    • No-code messaging and chatbot apps alongside the APIs

    Cons

    • Product range spread across several brands and logins
    • Enterprise-oriented sales process for larger deals
    • Self-serve docs are less approachable than Twilio's
    How this score is calculated
    Editorial fit ×0.357
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Sinch a good Exotel alternative?

    Verified facts

    6 of 6 verified
    SMS pricing
    Pay as you go
    Checked Nov 8, 2026sinch.com(opens source in a new tab)
    Customers
    200,000+
    Checked Nov 8, 2026sinch.com(opens source in a new tab)
    Coverage
    Direct connections, 60+ countries
    Checked Nov 2, 2026sinch.com(opens source in a new tab)
    APIs
    Messaging, voice, email, verification
    Checked Nov 8, 2026sinch.com(opens source in a new tab)
    Starting price
    $0.0078 per SMS sent (10DLC), plus carrier fees
    Checked Nov 8, 2026sinch.com(opens source in a new tab)
    10DLC number
    $1.00 a month, plus carrier fees
    Checked Nov 8, 2026sinch.com(opens source in a new tab)

The best Exotel alternative for…

The highest-ranked app in this list for each need.

Twilio logo

Best Exotel alternative for most people

Twilio

Self-serve global voice and SMS APIs with pay-as-you-go pricing and wide coverage.

MSG91 logo

Best Exotel alternative for a free plan you can upgrade

MSG91

Cheaper Indian option if most of your traffic is SMS, OTP and WhatsApp rather than calls.

Plivo logo

Best Exotel alternative for working in the browser

Plivo

Simpler, lower-cost voice and SMS APIs with public per-minute and per-message rates.

Exotel alternatives: common questions

What is the best alternative to Exotel?

Twilio ranks first right now. Self-serve global voice and SMS APIs with pay-as-you-go pricing and wide coverage. Plivo and MSG91 follow it in our ranking.

Exotel vs Twilio: what's the difference?

Both Exotel and Twilio are paid products. Both run on Web.

Is Exotel free?

Exotel is a paid product.

How much do Exotel alternatives cost?

Verified prices for the top-ranked Exotel alternatives: Twilio, From $0.0083 per message; Plivo, From $1,000 per month; MSG91, ₹1,500 a month (Hello Basic, plus 18% GST); Sinch, $0.0078 per SMS sent (10DLC), plus carrier fees. Each price was checked on the app's own site; see each card below for the date and source.

Is there a free alternative to Exotel?

Yes. MSG91 (free plan + paid) has a free option. Check each app's verified facts for current plan limits.

Is there an open-source alternative to Exotel?

None of the 6 alternatives in this list is open source.

Why do people switch from Exotel?

The complaints we hear most: no self-serve price list; plans are quoted by sales; coverage is centred on India, the Gulf and nearby regions; more contact-centre product than a lightweight developer API.

How is this list ranked?

Every app is scored with the same published formula: how directly it replaces Exotel, reviews (weighted by verification), visits from AppBreakup, how recently its facts were checked against its own website, and reader votes.