AppBreakup

Target alternatives: 7 apps ranked by verified data

Facts checked Nov 8, 2026AppBreakup editorialHow we rankAll online shopping apps

Top picks

  • Walmart logo

    Best overall

    Walmart

    Starting price: $98 a year (Walmart+ annual)

  • Amazon logo

    Best free option

    Amazon

    Starting price: $14.99 a month (Prime Monthly)

Common reasons people leave Target: smaller catalogue than Amazon or Walmart, and same-day delivery through Circle 360 only at select stores. We ranked 7 alternatives by how directly each one replaces Target, then by reviews, real visits and how recently each app's facts were checked against its own website. Walmart currently ranks first.

Quick comparison

#AppPricingVerified priceOpen sourcePlatformsVerified factsScore
1Walmart logoWalmartFree plan + paid$98 a year (Walmart+ annual)NoWeb, Android, iOS8 of 868.8
2Amazon logoAmazonFree plan + paid$14.99 a month (Prime Monthly)NoWeb, Android, iOS7 of 764.8
3Etsy logoEtsyFree—NoWeb, Android, iOS3 of 359.6
4eBay logoeBayFree plan + paid—NoWeb, iOS, Android7 of 748.9
5Wayfair logoWayfairFree plan + paid—NoWeb, iOS, Android5 of 542.3
6Ulta Beauty logoUlta BeautyFree—NoWeb, iOS, Android5 of 540.9
7Best Buy logoBest BuyFree plan + paid—NoWeb, iOS, Android3 of 340.0
  1. Walmart logo

    1. WalmartTop pick

    Best for: US households who want low-price groceries and essentials delivered or ready for pickup

    Free plan + paidWeb, Android, iOS

    68.8

    score / 100

    Why switch from Target

    Lower prices on groceries and basics, and Walmart+ costs a little less per year.

    Pros

    • Groceries and general merchandise in one order, with store pickup
    • Walmart+ costs less per year than Amazon Prime
    • Thousands of US stores for pickup and in-person returns
    • Half-price Walmart+ for students and government assistance recipients

    Cons

    • Free grocery delivery needs a $35 minimum even with Walmart+
    • Marketplace sellers mixed with Walmart's own stock make shipping and returns uneven
    • Walmart.com and Walmart+ serve only US customers
    How this score is calculated
    Editorial fit ×0.3100
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Walmart a good Target alternative?

    Verified facts

    8 of 8 verified
    Walmart+ price
    $98 per year
    Checked Nov 8, 2026walmart.com(opens source in a new tab)
    Walmart+ trial
    30 days for $1
    Checked Nov 8, 2026walmart.com(opens source in a new tab)
    Free delivery minimum
    $35 with Walmart+
    Checked Nov 8, 2026walmart.com(opens source in a new tab)
    Student price
    $49 per year
    Checked Nov 8, 2026walmart.com(opens source in a new tab)
    Stores
    More than 10,900 in 19 countries
    Checked Nov 8, 2026corporate.walmart.com(opens source in a new tab)
    Starting price
    $98 a year (Walmart+ annual)
    Checked Nov 8, 2026walmart.com(opens source in a new tab)
    Free trial
    30 days for $1
    Checked Nov 8, 2026walmart.com(opens source in a new tab)
    Student discount
    $49 a year or $6.47 a month
    Checked Nov 8, 2026walmart.com(opens source in a new tab)
  2. Amazon logo

    2. Amazon

    Best for: Shoppers who want the widest selection and fast delivery, especially Prime members

    Free plan + paidWeb, Android, iOS

    64.8

    score / 100

    Why switch from Target

    Far larger selection and Prime shipping on almost everything.

    Pros

    • Largest selection of almost any online store
    • Fast free delivery on eligible items with Prime
    • Easy returns on most items sold or shipped by Amazon
    • Prime bundles video, music and photo storage

    Cons

    • Search results are crowded with sponsored listings and lookalike brands
    • Marketplace seller quality is uneven
    • Prime is a fairly expensive yearly subscription
    How this score is calculated
    Editorial fit ×0.387
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Amazon a good Target alternative?

    Verified facts

    7 of 7 verified
    Photo storage
    Unlimited with Prime
    Checked Nov 8, 2026amazon.com(opens source in a new tab)
    Used goods
    Amazon Resale
    Checked Nov 8, 2026amazon.com(opens source in a new tab)
    Free trial
    30 days
    Checked Nov 8, 2026amazon.com(opens source in a new tab)
    Starting price
    $14.99 a month (Prime Monthly)
    Checked Nov 8, 2026amazon.com(opens source in a new tab)
    Prime Annual plan
    $139 a year
    Checked Nov 8, 2026amazon.com(opens source in a new tab)
    Prime for Young Adults plan
    $7.49 a month
    Checked Nov 8, 2026amazon.com(opens source in a new tab)
    Prime Access plan
    $6.99 a month for eligible government assistance recipients
    Checked Nov 8, 2026amazon.com(opens source in a new tab)
  3. Etsy logo

    3. Etsy

    Best for: Gift buyers after handmade, personalised or vintage items, and makers starting to sell online

    FreeWeb, Android, iOS

    59.6

    score / 100

    Why switch from Target

    Handmade and personalised gifts and decor instead of mass-market products.

    Pros

    • Huge range of handmade, custom and vintage goods
    • Cheap to start selling: a small per-listing fee
    • Many sellers offer personalisation and made-to-order work
    • Ships internationally from many shops

    Cons

    • Return policies and shipping times differ shop by shop
    • Some listings are resold mass-produced goods rather than handmade
    • Sellers pay transaction, payment and often ad fees on top of listing fees
    How this score is calculated
    Editorial fit ×0.377
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Etsy a good Target alternative?

    Verified facts

    3 of 3 verified
    Active sellers
    1.9 million
    Checked Nov 8, 2026etsy.com(opens source in a new tab)
    Active buyers
    31.7 million
    Checked Nov 8, 2026etsy.com(opens source in a new tab)
    Cost to start selling
    20 cents per listing
    Checked Nov 8, 2026etsy.com(opens source in a new tab)
  4. eBay logo

    4. eBay

    Best for: Sellers of collectibles, parts and electronics who want a national or global audience

    Free plan + paidWeb, iOS, Android

    48.9

    score / 100

    Why switch from Target

    Good for discounted, used or discontinued items Target no longer stocks.

    Pros

    • Huge audience, with international selling to 200+ countries
    • Auctions help price rare and collectible items
    • Built-in shipping labels, payments and buyer and seller protections
    • Store subscriptions and promotion tools for serious sellers

    Cons

    • Final value fees take a meaningful cut of every sale
    • Shipping and packing add work compared with local pickup
    • Busy, cluttered interface with many fee and policy rules
    How this score is calculated
    Editorial fit ×0.341
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is eBay a good Target alternative?

    Verified facts

    7 of 7 verified
    International reach
    Buyers in 200+ countries
    Checked Nov 8, 2026ebay.com(opens source in a new tab)
    Live selling
    eBay Live
    Checked Nov 8, 2026ebay.com(opens source in a new tab)
    eBay Stores
    Lower fees and marketing tools
    Checked Nov 8, 2026ebay.com(opens source in a new tab)
    AI listing tools
    Yes
    Checked Nov 8, 2026ebay.com(opens source in a new tab)
    Free listings
    250 free listings a month, then $0.35 each
    Checked Nov 8, 2026ebay.com(opens source in a new tab)
    Final value fee
    13.6% for most categories (up to $7,500)
    Checked Nov 8, 2026ebay.com(opens source in a new tab)
    Per order fee
    $0.30 for orders $10 or less, $0.40 over $10
    Checked Nov 8, 2026ebay.com(opens source in a new tab)
  5. Wayfair logo

    5. Wayfair

    Best for: US shoppers furnishing a home who want a huge choice of styles and price points in one place

    Free plan + paidWeb, iOS, Android

    42.3

    score / 100

    Why switch from Target

    Much bigger furniture and home improvement range, with frequent flash sales.

    Pros

    • Very wide range of furniture, decor and appliances
    • Sister brands cover budget through luxury tastes
    • Frequent flash sales and large seasonal events
    • Optional rewards membership pays a percentage back

    Cons

    • Product quality varies a lot between suppliers
    • Returning bulky items can be slow or costly
    • Rewards membership costs a yearly fee and is US-only
    How this score is calculated
    Editorial fit ×0.312
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Wayfair a good Target alternative?

    Verified facts

    5 of 5 verified
    Rewards membership
    $29 per year
    Checked Nov 8, 2026wayfair.com(opens source in a new tab)
    Rewards earned
    5% back on every item
    Checked Nov 8, 2026wayfair.com(opens source in a new tab)
    Rewards eligibility
    US residents 18+
    Checked Nov 8, 2026wayfair.com(opens source in a new tab)
    Mattress trial
    100 nights
    Checked Nov 8, 2026wayfair.com(opens source in a new tab)
    Sister brands
    AllModern, Birch Lane, Joss & Main, Perigold
    Checked Nov 8, 2026wayfair.com(opens source in a new tab)
  6. Ulta Beauty logo

    6. Ulta Beauty

    Best for: US shoppers who buy both drugstore and prestige beauty brands and want loyalty points

    FreeWeb, iOS, Android

    40.9

    score / 100

    Why switch from Target

    Wider prestige beauty range, in-store salons and a free points program.

    Pros

    • Drugstore and luxury brands in one store and one basket
    • Free rewards program with points on products and salon services
    • Order online and pick up in store, often within two hours

    Cons

    • US only; it does not ship internationally
    • Free shipping thresholds are higher for basic members than for top tiers
    • Points expire for entry-level members unless you keep shopping
    How this score is calculated
    Editorial fit ×0.37
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.15100
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Ulta Beauty a good Target alternative?

    Verified facts

    5 of 5 verified
    Loyalty program
    Ulta Beauty Rewards, free to join
    Checked Nov 8, 2026ulta.com(opens source in a new tab)
    Points earning
    1 point per $1 (more at higher tiers)
    Checked Nov 8, 2026ulta.com(opens source in a new tab)
    Rewards members
    46 million+
    Checked Nov 8, 2026ulta.com(opens source in a new tab)
    Store pickup
    In 2 hours or less
    Checked Nov 8, 2026ulta.com(opens source in a new tab)
    Salon services
    Hair, brow, lash and makeup
    Checked Nov 8, 2026ulta.com(opens source in a new tab)
  7. Best Buy logo

    7. Best Buy

    Best for: US and Canadian shoppers buying electronics or appliances who want in-store pickup and setup help

    Free plan + paidWeb, iOS, Android

    40.0

    score / 100

    Why switch from Target

    Deeper electronics and appliance range with in-store pickup and tech support.

    Pros

    • More than 1,000 stores for same-day pickup and in-person returns
    • Geek Squad repairs, setup and in-home installation
    • Can see and try many products in store before buying

    Cons

    • Only serves the United States and Canada
    • Narrower range than general marketplaces
    • Best perks need a paid membership
    How this score is calculated
    Editorial fit ×0.312
    Reviews ×0.363
    Clicks (90 days) ×0.150
    Freshness ×0.1585
    Votes ×0.150

    0 counted reviews, 0 up and 0 down votes. Full formula

    Is Best Buy a good Target alternative?

    Verified facts

    3 of 3 verified
    Stores
    More than 1,000
    Checked Nov 8, 2026corporate.bestbuy.com(opens source in a new tab)
    Countries
    United States and Canada
    Checked Nov 8, 2026corporate.bestbuy.com(opens source in a new tab)
    Employees
    More than 85,000
    Checked Nov 8, 2026corporate.bestbuy.com(opens source in a new tab)

The best Target alternative for…

The highest-ranked app in this list for each need.

Walmart logo

Best Target alternative for most people

Walmart

Lower prices on groceries and basics, and Walmart+ costs a little less per year.

Etsy logo

Best Target alternative for a free option

Etsy

Handmade and personalised gifts and decor instead of mass-market products.

Amazon logo

Best Target alternative for a free plan you can upgrade

Amazon

Far larger selection and Prime shipping on almost everything.

eBay logo

Best Target alternative for iPhone and Android

eBay

Good for discounted, used or discontinued items Target no longer stocks.

Wayfair logo

Best Target alternative for working in the browser

Wayfair

Much bigger furniture and home improvement range, with frequent flash sales.

Target alternatives: common questions

What is the best alternative to Target?

Walmart ranks first right now. Lower prices on groceries and basics, and Walmart+ costs a little less per year. Amazon and Etsy follow it in our ranking.

Target vs Walmart: what's the difference?

Both Target and Walmart are free with paid plans. Verified prices: Target $10.99/month or $99/year, Walmart $98 a year (Walmart+ annual). Both run on Web, Android and iOS.

Is Target free?

Target is free with paid plans. Circle 360 price: $10.99/month or $99/year. Checked on Target's own site, November 2026.

How much do Target alternatives cost?

Verified prices for the top-ranked Target alternatives: Walmart, $98 a year (Walmart+ annual); Amazon, $14.99 a month (Prime Monthly). Each price was checked on the app's own site; see each card below for the date and source.

Is there a free alternative to Target?

Yes. Walmart (free plan + paid), Amazon (free plan + paid), Etsy (free) and eBay (free plan + paid) have a free option. Check each app's verified facts for current plan limits.

Is there an open-source alternative to Target?

None of the 7 alternatives in this list is open source.

Why do people switch from Target?

The complaints we hear most: smaller catalogue than Amazon or Walmart; same-day delivery through Circle 360 only at select stores; US only.

How is this list ranked?

Every app is scored with the same published formula: how directly it replaces Target, reviews (weighted by verification), visits from AppBreakup, how recently its facts were checked against its own website, and reader votes.