Target
US retailer's online store and app with same-day delivery, drive-up pickup and a free loyalty program.
Updated · AppBreakup editorial · Web, Android, iOS
Is Target free?
Free plan, plus paid plans
- Circle 360 price:
- $10.99/month or $99/year
Checked on Target's site Nov 8, 2026
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All 7- Verified facts
- 5 of 5
- Alternatives ranked
- 7
- Approved reviews
- 0
- Visits sent from here
- 0
About Target
Target.com and the Target app sell the same range as Target's US stores: home goods, clothing, beauty, toys, electronics and groceries, with a strong line of Target-only brands. Orders can be shipped, picked up in store, collected through drive-up without leaving the car, or delivered the same day through Shipt, which Target owns. Target Circle, the free loyalty program, gives personalised deals and member-only offers. The paid Target Circle 360 membership adds free fast shipping, unlimited same-day delivery on larger orders, an extra 30 days for returns and monthly freebies, at a lower price for Target Circle Card holders, teachers, students and military members. It runs on the web and in Android and iOS apps. Target trades only in the US, and its catalogue is smaller than Amazon's or Walmart's because it carries fewer marketplace sellers.
Best for: US shoppers who like Target's own brands and want quick pickup or same-day delivery.
Target pricing (checked Nov 8, 2026)
Each line is quoted from Target's own site, with the page it came from.
| Plan or term | What it says | Checked | Source |
|---|---|---|---|
| Circle 360 price | $10.99/month or $99/year | Nov 8, 2026 | target.com |
Pros and cons
What works
- Drive-up and in-store pickup are quick and free
- Target-only home, kids and clothing brands
- Free loyalty program with regular personalised deals
- Circle 360 adds an extra 30 days to return items
Why people leave
- Smaller catalogue than Amazon or Walmart
- Same-day delivery through Circle 360 only at select stores
- US only
Target vs Walmart, Amazon and Etsy
From each app's listing and the prices verified on its own site. A dash means we haven't verified it yet.
| Attribute | Target | Walmart | Amazon | Etsy |
|---|---|---|---|---|
| Pricing | Free plan + paid | Free plan + paid | Free plan + paid | Free |
| Verified price | $10.99/month or $99/year | $98 a year (Walmart+ annual) | $14.99 a month (Prime Monthly) | — |
| Free plan | Yes | Yes | Yes | Free app |
| Open source | No | No | No | No |
| Self-hostable | No | No | No | No |
| Platforms | Web, Android, iOS | Web, Android, iOS | Web, Android, iOS | Web, Android, iOS |
Full Target vs Walmart comparisonFull Target vs Amazon comparison
Top Target alternatives
See all 7- 1
Walmart68.8Lower prices on groceries and basics, and Walmart+ costs a little less per year.
- 2
Amazon64.8Far larger selection and Prime shipping on almost everything.
- 3
Etsy59.6Handmade and personalised gifts and decor instead of mass-market products.
- 4
eBay48.9Good for discounted, used or discontinued items Target no longer stocks.
- 5
Wayfair42.3Much bigger furniture and home improvement range, with frequent flash sales.
Why people left Target
In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.
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Target: common questions
What is Target?
Target: US retailer's online store and app with same-day delivery, drive-up pickup and a free loyalty program. Best for US shoppers who like Target's own brands and want quick pickup or same-day delivery. Available for Web, Android and iOS.
Is Target free?
Target has a free plan and paid plans.
How much does Target cost?
Target is free with paid plans. Circle 360 price: $10.99/month or $99/year. Checked on Target's own site, November 2026.
Is Target open source?
No, Target is not open source.
What platforms does Target run on?
Target is available for Web, Android and iOS.
What are the best alternatives to Target?
The highest-ranked Target alternatives right now are Walmart, Amazon and Etsy. See the full ranked list for pricing, platforms and verified facts.
Target vs Walmart: what's the difference?
Both Target and Walmart are free with paid plans. Verified prices: Target $10.99/month or $99/year, Walmart $98 a year (Walmart+ annual). Both run on Web, Android and iOS.