Etsy
Global marketplace for handmade, vintage, custom and craft goods sold by independent sellers.
Updated · AppBreakup editorial · Web, Android, iOS
Is Etsy free?
Yes, free to use
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About Etsy
Etsy is a marketplace where independent sellers list handmade goods, vintage items, craft supplies and digital downloads such as printables and patterns. Buyers go there for things big retailers don't stock: personalised jewellery, custom wedding items, art prints, hand-thrown pottery, vintage clothing and one-off gifts. Each shop sets its own prices, shipping and return policy, and many items are made to order, so delivery times vary. For sellers it is one of the easiest ways to start selling crafts online: listing an item costs a small fixed fee, and Etsy then takes transaction and payment-processing fees on each sale, with an optional paid plan and ads for extra reach. Buying is free. Etsy runs on the web and in Android and iOS apps and ships worldwide, depending on each seller. Critics point to mass-produced items slipping in among genuinely handmade ones, and to fees that have risen over the years.
Best for: Gift buyers after handmade, personalised or vintage items, and makers starting to sell online.
Etsy pricing (checked Nov 8, 2026)
Each line is quoted from Etsy's own site, with the page it came from.
| Plan or term | What it says | Checked | Source |
|---|---|---|---|
| Cost to start selling | 20 cents per listing | Nov 8, 2026 | etsy.com |
Pros and cons
What works
- Huge range of handmade, custom and vintage goods
- Cheap to start selling: a small per-listing fee
- Many sellers offer personalisation and made-to-order work
- Ships internationally from many shops
Why people leave
- Return policies and shipping times differ shop by shop
- Some listings are resold mass-produced goods rather than handmade
- Sellers pay transaction, payment and often ad fees on top of listing fees
Etsy vs Amazon, eBay and Shopify
From each app's listing and the prices verified on its own site. A dash means we haven't verified it yet.
Top Etsy alternatives
See all 5- 1
Amazon64.8Amazon Handmade offers crafted goods with Prime shipping and Amazon's returns.
- 2
eBay54.5Bigger for vintage, collectibles and secondhand goods, with auctions as well as fixed prices.
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Shopify52.6For sellers who want their own store and brand instead of marketplace fees and rules.
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Big Cartel51.2A simple, low-cost shop builder made for artists and makers leaving Etsy.
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Gumroad50.0Lets makers of digital products like patterns, printables and presets sell from their own page without marketplace listing fees.
Why people left Etsy
In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.
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Reviews
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Etsy: common questions
What is Etsy?
Etsy: Global marketplace for handmade, vintage, custom and craft goods sold by independent sellers. Best for gift buyers after handmade, personalised or vintage items, and makers starting to sell online. Available for Web, Android and iOS.
Is Etsy free?
Yes, Etsy is free to use.
How much does Etsy cost?
Etsy is free to use. Cost to start selling: 20 cents per listing. Checked on Etsy's own site, November 2026.
Is Etsy open source?
No, Etsy is not open source.
What platforms does Etsy run on?
Etsy is available for Web, Android and iOS.
What are the best alternatives to Etsy?
The highest-ranked Etsy alternatives right now are Amazon, eBay and Shopify. See the full ranked list for pricing, platforms and verified facts.
Etsy vs Amazon: what's the difference?
Etsy is free to use; Amazon is free with paid plans. Both run on Web, Android and iOS.