
Attentive
SMS, email, RCS and push marketing platform for retail and ecommerce brands.
Updated · AppBreakup editorial · Web
Is Attentive free?
No, it's a paid product
3 alternatives with a free optionSwitch from Attentive to
All 5- Verified facts
- 4 of 4
- Alternatives ranked
- 5
- Approved reviews
- 0
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About Attentive
Attentive is a marketing platform best known for text message marketing, used heavily by mid-size and large US retail and ecommerce brands. It grows a subscriber list with on-site sign-up units, then sends campaigns and automated journeys such as welcome series, abandoned cart and back-in-stock alerts across SMS, email, RCS and push notifications. AI features write message copy in the brand's voice, pick audiences and time sends, and compliance tools help with consent and quiet-hour rules. It connects to over 100 ecommerce, loyalty and customer service tools, offers APIs for developers, and can send to customers in more than 20 countries. There is no self-serve plan: pricing is set with sales based on message volume and list size, and onboarding includes hands-on support. Smaller Shopify stores usually find Postscript or Klaviyo easier and cheaper to start with.
Best for: Mid-size and enterprise retail brands that treat SMS as a main revenue channel.
Attentive pricing (checked Nov 8, 2026)
Each line is quoted from Attentive's own site, with the page it came from.
| Plan or term | What it says | Checked | Source |
|---|---|---|---|
| Pricing basis | Message volume and list size | Nov 8, 2026 | attentive.com |
Pros and cons
What works
- SMS, email, RCS and push in one platform
- Strong list-growth sign-up tools
- Hands-on onboarding and strategy support
- 100+ integrations and developer APIs
Why people leave
- No public pricing or self-serve plan
- Built for larger brands; heavy for small stores
- Messaging costs grow with list size and volume
Attentive vs Textmagic, ClickSend and Klaviyo
From each app's listing and the prices verified on its own site. A dash means we haven't verified it yet.
| Attribute | Attentive | Textmagic | ClickSend | Klaviyo |
|---|---|---|---|---|
| Pricing | Paid | Paid | Paid | Free plan + paid |
| Verified price | — | — | Boost plan, prepaid top-ups from $20 | $20 a month (email, based on active profiles) |
| Free plan | No | No | No | Yes, up to 250 profiles and 500 emails/month |
| Open source | No | No | No | No |
| Self-hostable | No | No | No | No |
| Platforms | Web | Web, iOS, Android | Web | Web, iOS, Android |
Top Attentive alternatives
See all 5- 1
Textmagic61.8Simple pay-as-you-go business texting for brands that don't need ecommerce journeys.
- 2
ClickSend59.4Low-cost bulk SMS and campaigns with straightforward per-message pricing.
- 3
Klaviyo54.4Email-first ecommerce marketing with SMS built in, self-serve with a free tier.
- 4
Omnisend50.0Email and SMS marketing for online stores in one tool, with automations and simpler, self-serve pricing.
- 5
Brevo49.0Sends SMS and WhatsApp campaigns next to email, with pay-as-you-go SMS credits instead of an enterprise contract.
Why people left Attentive
In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.
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Reviews
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Attentive: common questions
What is Attentive?
Attentive: SMS, email, RCS and push marketing platform for retail and ecommerce brands. Best for mid-size and enterprise retail brands that treat SMS as a main revenue channel. Available for Web.
Is Attentive free?
No, Attentive is a paid product.
How much does Attentive cost?
Attentive is a paid product. Pricing basis: Message volume and list size. Checked on Attentive's own site, November 2026.
Is Attentive open source?
No, Attentive is not open source.
What platforms does Attentive run on?
Attentive is available for Web.
What are the best alternatives to Attentive?
The highest-ranked Attentive alternatives right now are Textmagic, ClickSend and Klaviyo. See the full ranked list for pricing, platforms and verified facts.
Attentive vs Textmagic: what's the difference?
Both Attentive and Textmagic are paid products. Only Textmagic runs on iOS and Android.