
Infobip
Global cloud communications platform with APIs for SMS, WhatsApp, voice, email, RCS and chat apps.
Updated · AppBreakup editorial · Web
Is Infobip free?
No, it's a paid product
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About Infobip
Infobip is a Croatian-founded CPaaS company whose platform lets businesses send and receive messages across SMS, WhatsApp, RCS, Viber, voice, email, live chat and other channels through one set of APIs. On top of the raw channels it sells higher-level products: Moments for customer journeys, a chatbot builder and AI agents, a cloud contact centre, a customer data platform and identity checks such as phone number lookup. It has a presence in over 190 countries and direct connections with many mobile operators, which is why banks, retailers and telcos use it for one-time passwords and notifications at scale. Channels are billed pay-as-you-go per message, with prices varying by destination country and network; the more advanced products are sold on custom plans through sales. A free trial is available to test the APIs. Compared with Twilio, it leans more toward enterprise omnichannel engagement and less toward a self-serve developer experience.
Best for: Enterprises sending OTPs and notifications across SMS, WhatsApp and other channels worldwide.
Infobip pricing (checked Nov 8, 2026)
Each line is quoted from Infobip's own site, with the page it came from.
| Plan or term | What it says | Checked | Source |
|---|---|---|---|
| SMS pricing | Pay-as-you-go | Nov 8, 2026 | infobip.com |
| WhatsApp pricing | Charged per message | Nov 8, 2026 | infobip.com |
| Email pricing | One price worldwide | Nov 8, 2026 | infobip.com |
| SMS sender ID fee | €115 per active sender ID a month (most countries) | Nov 8, 2026 | infobip.com |
| Higher sender ID fee | €175 per sender ID a month (8 countries) | Nov 8, 2026 | infobip.com |
Pros and cons
What works
- Very wide channel coverage, including WhatsApp, RCS, Viber and Apple Messages for Business
- Global reach with a presence in 190+ countries
- Adds journey, chatbot and contact-centre products on the same platform
Why people leave
- Advanced products are only priced through sales
- Per-message prices vary by country and network, so costs are harder to predict
- Less self-serve than developer-first rivals
Infobip vs Twilio, Sinch and Plivo
From each app's listing and the prices verified on its own site. A dash means we haven't verified it yet.
Top Infobip alternatives
See all 5- 1
Twilio68.8Most developer-friendly self-serve option with the biggest community and docs.
- 2
Sinch64.8Similar global operator connections, plus email through Mailgun and Mailjet.
- 3
Plivo61.8Simpler pay-as-you-go SMS and voice APIs at lower unit prices for many routes.
- 4
Vonage57.2Messaging and voice APIs plus video, from a long-established telecom provider.
- 5TaTata Communications Kaleyra42.3
Enterprise messaging, voice and contact centre from Tata Communications.
Why people left Infobip
In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.
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Infobip: common questions
What is Infobip?
Infobip: Global cloud communications platform with APIs for SMS, WhatsApp, voice, email, RCS and chat apps. Best for enterprises sending OTPs and notifications across SMS, WhatsApp and other channels worldwide. Available for Web.
Is Infobip free?
No, Infobip is a paid product.
How much does Infobip cost?
Infobip is a paid product. SMS pricing: Pay-as-you-go; WhatsApp pricing: Charged per message; Email pricing: One price worldwide; SMS sender ID fee: €115 per active sender ID a month (most countries). Checked on Infobip's own site, November 2026.
Is Infobip open source?
No, Infobip is not open source.
What platforms does Infobip run on?
Infobip is available for Web.
What are the best alternatives to Infobip?
The highest-ranked Infobip alternatives right now are Twilio, Sinch and Plivo. See the full ranked list for pricing, platforms and verified facts.
Infobip vs Twilio: what's the difference?
Both Infobip and Twilio are paid products. Both run on Web.