Embrace
Real user monitoring and crash reporting for mobile and web apps, built on OpenTelemetry.
Updated · AppBreakup editorial · Web, iOS, Android
Embrace has been acquired. Acquired by Palo Alto Networks; Embrace's site says it is now Cortex XCOR by Palo Alto Networks.
Is Embrace free?
Free plan, plus paid plans
- Pro price:
- $0.80 per 1,000 sessions
- Free plan:
- Up to 1 million sessions/year
Checked on Embrace's site Nov 8, 2026
Full Embrace pricing and plansSwitch from Embrace to
All 8- Verified facts
- 5 of 5
- Alternatives ranked
- 8
- Approved reviews
- 0
- Visits sent from here
- 0
About Embrace
Embrace is an observability platform focused on the user's side of an app: crashes, errors, slow screens, network failures and full session timelines on mobile and the web. Developers add an SDK to Android, iOS, React Native, Flutter, Unity or web projects, and Embrace records each user session so a team can replay what happened before a crash or freeze and see how many users a problem affects. It is built on OpenTelemetry, so data can be forwarded to backend observability tools and its SDKs are open source. Pricing is based on sessions: a free tier covers small apps and test builds, a Pro plan is charged per thousand sessions with a monthly minimum, and Enterprise is quoted. Embrace was acquired by Palo Alto Networks in 2026 and is being folded into its Cortex product line, so long-term branding and packaging may change. It suits mobile-first teams that have outgrown basic crash reporters and want performance and session context.
Best for: Mobile teams that need crash reporting plus full user-session context.
Embrace pricing (checked Nov 8, 2026)
Each line is quoted from Embrace's own site, with the page it came from.
| Plan or term | What it says | Checked | Source |
|---|---|---|---|
| Free plan | Up to 1 million sessions/year | Nov 8, 2026 | embrace.io |
| Pro price | $0.80 per 1,000 sessions | Nov 8, 2026 | embrace.io |
| Free trial | 30-day Pro trial | Nov 8, 2026 | embrace.io |
Pros and cons
What works
- Session timelines show what led up to a crash or freeze
- SDKs for native, React Native, Flutter, Unity and web
- OpenTelemetry-based, with data forwarding to other tools
Why people leave
- Free tier keeps only 3 days of event data
- Pro plan carries a monthly minimum spend
- Branding and packaging in flux after the Palo Alto Networks acquisition
Embrace vs Datadog, Sentry and New Relic
From each app's listing and the prices verified on its own site. A dash means we haven't verified it yet.
| Attribute | Embrace | Datadog | Sentry | New Relic |
|---|---|---|---|---|
| Pricing | Free plan + paid | Free plan + paid | Free plan + paid | Free plan + paid |
| Verified price | $0.80 per 1,000 sessions | Infrastructure Pro, $15 per host/month billed annually | $26 a month, billed annually (Team) | $10 for the first full user, then $99 per user (Standard) |
| Free plan | Up to 1 million sessions/year | Yes, up to 5 hosts with 1-day metric retention | Yes, one user | 100 GB data ingest/month |
| Open source | No | No | No | No |
| Self-hostable | No | No | Yes | No |
| Platforms | Web, iOS, Android | Web, iOS, Android | Web, Self-hosted | Web, iOS, Android |
Top Embrace alternatives
See all 8- 1
Datadog72.9Mobile RUM ties app sessions to backend traces and logs in one platform, for teams already on Datadog.
- 2
Sentry68.8Error and crash tracking with mobile SDKs, performance tracing and session replay, plus a free plan.
- 3
New Relic65.0Mobile monitoring inside a full observability platform with a free data allowance each month.
- 4
BugSnag64.8Mobile-focused crash reporting with stability scores per release, a close match for app teams.
- 5
Firebase60.1Includes Crashlytics, Google's free crash reporting for iOS and Android apps.
Why people left Embrace
In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.
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Embrace: common questions
What is Embrace?
Embrace: Real user monitoring and crash reporting for mobile and web apps, built on OpenTelemetry. Best for mobile teams that need crash reporting plus full user-session context. Available for Web, iOS and Android.
Is Embrace free?
Embrace has a free plan and paid plans. Free plan: Up to 1 million sessions/year (checked on Embrace's own site).
How much does Embrace cost?
Embrace is free with paid plans. Free plan: Up to 1 million sessions/year; Pro price: $0.80 per 1,000 sessions; Free trial: 30-day Pro trial. Checked on Embrace's own site, November 2026.
Does Embrace have a free trial or refund?
Free trial: 30-day Pro trial. Source: Embrace's own site.
Is Embrace open source?
No, Embrace is not open source.
What platforms does Embrace run on?
Embrace is available for Web, iOS and Android.
What are the best alternatives to Embrace?
The highest-ranked Embrace alternatives right now are Datadog, Sentry and New Relic. See the full ranked list for pricing, platforms and verified facts.
Embrace vs Datadog: what's the difference?
Both Embrace and Datadog are free with paid plans. Verified prices: Embrace $0.80 per 1,000 sessions, Datadog Infrastructure Pro, $15 per host/month billed annually. Both run on Web, iOS and Android.