
folk
A lightweight relationship CRM that syncs contacts from Gmail, LinkedIn and WhatsApp.
- Verified facts
- 4 of 4
- Alternatives ranked
- 6
- Approved reviews
- 0
- Visits sent from here
- 0
About folk
folk is a lightweight CRM for small teams that manage lots of relationships: agencies, founders, recruiters, investors and partnership teams. It pulls people in from email, calendars and LinkedIn through a Chrome extension, enriches profiles with emails and company data, and organises them into groups with pipelines, custom views and AI-filled fields. It also sends email campaigns and, on higher tiers, sequences. The appeal is a spreadsheet-like interface that takes minutes to learn rather than days. It is lighter than a traditional sales CRM, so reporting, forecasting and permissions are basic, and custom objects, dashboards and API access require the Premium tier. Pricing is per member per month on Standard, Premium and Enterprise plans, with a free trial; the pricing page lists no free plan. It runs in the browser, with a Chrome extension, a desktop app and mobile apps. It suits small teams that want to keep track of who they know without the weight of a full sales CRM.
Best for: Founders, agencies and small teams managing networks and partnerships.
Pros and cons
What works
- Quick to learn with a spreadsheet-like interface
- Imports contacts from LinkedIn, Gmail and WhatsApp
- Built-in enrichment and email campaigns
Why people leave
- Custom objects and API access need the Premium plan
- Basic forecasting and reporting
- No free plan on the pricing page
Top folk alternatives
See all 6- 1
Attio66.5More powerful data model and automations once you outgrow a simple contact CRM.
- 2
Copper62.6Deeper Gmail and Google Workspace integration for client-service firms.
- 3
Capsule CRM59.6Simple CRM with pipelines, projects and a free plan for tiny teams.
- 4
Nimble57.2Relationship CRM with social profile enrichment inside Gmail and Outlook.
- 5
Streak55.3Lives inside Gmail if your relationships mostly happen over email.
Why people left folk
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Reviews
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folk: common questions
Is folk free?
No, folk is a paid product. Starting price: $24 per member/month, billed yearly (checked on folk's own site).
Is folk open source?
No, folk is not open source.
What platforms does folk run on?
folk is available for Web, Browser extension, iOS and Android.
What are the best alternatives to folk?
The highest-ranked folk alternatives right now are Attio, Copper and Capsule CRM. See the full ranked list for pricing, platforms and verified facts.