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Woopra

Customer journey analytics that follows people across touchpoints and triggers actions in other tools.

PaidProduct analytics tools
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About Woopra

Woopra is a customer journey analytics platform that builds a profile for each person and records their actions across a website, product, email, support and sales tools. Reports cover journeys, funnels, retention, cohorts and trends, and its automation features can push data or trigger actions in tools such as CRMs, help desks and messaging services when someone does something. It suits companies that want to see the whole lifecycle in one place rather than just in-product events, typically B2B SaaS businesses with several customer-facing systems. Woopra is owned by Appier, a Taiwan-based AI marketing company. Pricing is now paid only: the Pro plan starts with a monthly event-volume tier and offers a 30-day free trial, while the Enterprise plan adds longer retention and dedicated support. That puts it out of reach for small products. The interface shows its age in places. It runs in the browser.

Best for: B2B teams wanting cross-tool customer journeys with automated actions.

Pros and cons

What works

  • Journeys span product, marketing, sales and support data
  • Automations act on behaviour in connected tools
  • Person-level profiles across touchpoints

Why people leave

  • No free plan and a high entry price
  • Interface feels dated
  • More than most small products need

Top Woopra alternatives

See all 5
  1. 1Kissmetrics logo
    Kissmetrics

    Person-based analytics with a free plan and a far lower starting price.

    66.5
  2. 2Mixpanel logo
    Mixpanel

    Strong self-serve funnels and cohorts with a generous free tier.

    62.6
  3. 3Amplitude logo
    Amplitude

    Deeper product analytics with journeys and a free plan.

    59.6
  4. 4PostHog logo
    PostHog

    Analytics plus a CDP and warehouse for joining data from other tools.

    57.2
  5. 5Heap logo
    Heap

    Autocaptured journeys and funnels with a free tier.

    55.3

Why people left Woopra

In reviewers' own words, from reviews of the apps they moved to. These are their opinions, not ours.

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Woopra: common questions

Is Woopra free?

No, Woopra is a paid product. Starting price: $999/month (Pro) (checked on Woopra's own site).

Is Woopra open source?

No, Woopra is not open source. Open-source alternatives include PostHog.

What platforms does Woopra run on?

Woopra is available for Web.

What are the best alternatives to Woopra?

The highest-ranked Woopra alternatives right now are Kissmetrics, Mixpanel and Amplitude. See the full ranked list for pricing, platforms and verified facts.

See all 5 Woopra alternatives